paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Language: English
Published by Taylor & Francis Group, 2006
ISBN 10: 0750679794 ISBN 13: 9780750679794
Seller: Better World Books Ltd, Dunfermline, United Kingdom
First Edition
Condition: Very Good. 1st Edition. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
US$ 16.92
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Add to basketCondition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Condition: new.
Language: English
Published by Taylor & Francis Ltd, Oxford, 2006
ISBN 10: 0750679794 ISBN 13: 9780750679794
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
First Edition
Paperback. Condition: new. Paperback. Some might argue that sports marketing is a mere subfield of marketing, meaning that there are theoretical and practical dimensions that apply only to sports marketing and are only of interest to those involved in sports. In Team Sports Marketing, author Kirk Wakefield dispels this argument by demonstrating that effective sports marketing epitomizes the science and art of marketing across any context. At the core of sports marketing is the creation and enhancement of fan identification, where consumers are not just loyal customers, but have become brand fanatics.Team Sports Marketing shows that while many aspects of sports marketing are thought to be unique to the field, other product and service sectors would do well to learn from teams in the NFL, NBA, MLB, and NHL that have transformed customers into fans. Moving beyond principles of marketing, Team Sports Marketing is packed with examples of best practices and covering subjects as diverse as sponsorships, season ticket sales, venue management and all topics in between. Team Sports Marketing is a must read text for students and managers in professional and collegiate sports.Support materials for professors and students are available at In Team Sports Marketing, author Kirk Wakefield dispels demonstrates that effective sports marketing epitomizes the science and art of marketing across any context. At the core of sports marketing is the creation and enhancement of fan identification, where consumers are not just loyal customers, but have become brand fanatics. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Language: English
Published by Taylor & Francis Ltd, 2006
ISBN 10: 0750679794 ISBN 13: 9780750679794
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
US$ 96.63
Quantity: 1 available
Add to basketPaperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.
US$ 103.38
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Add to basketCondition: New. In.
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
First Edition
Condition: New. Demonstrates that effective sports marketing epitomizes the science and art of marketing across various contexts. This work includes examples of best practices and covers subjects as diverse as sponsorships, season ticket sales, venue management, and more. It also presents an overview of the techniques in sports marketing. Num Pages: 288 pages, 1, black & white illustrations. BIC Classification: KJS; KNSP. Category: (U) Tertiary Education (US: College). Dimension: 228 x 153 x 15. Weight in Grams: 544. . 2006. 1st Edition. paperback. . . . .
Condition: New. Demonstrates that effective sports marketing epitomizes the science and art of marketing across various contexts. This work includes examples of best practices and covers subjects as diverse as sponsorships, season ticket sales, venue management, and more. It also presents an overview of the techniques in sports marketing. Num Pages: 288 pages, 1, black & white illustrations. BIC Classification: KJS; KNSP. Category: (U) Tertiary Education (US: College). Dimension: 228 x 153 x 15. Weight in Grams: 544. . 2006. 1st Edition. paperback. . . . . Books ship from the US and Ireland.
Language: English
Published by Butterworth-Heinemann, 2006
ISBN 10: 0750679794 ISBN 13: 9780750679794
Seller: Revaluation Books, Exeter, United Kingdom
US$ 144.23
Quantity: 2 available
Add to basketPaperback. Condition: Brand New. 1st edition. 273 pages. 8.75x5.75x0.75 inches. In Stock.
Language: English
Published by Taylor & Francis Ltd, Oxford, 2006
ISBN 10: 0750679794 ISBN 13: 9780750679794
Seller: AussieBookSeller, Truganina, VIC, Australia
First Edition
Paperback. Condition: new. Paperback. Some might argue that sports marketing is a mere subfield of marketing, meaning that there are theoretical and practical dimensions that apply only to sports marketing and are only of interest to those involved in sports. In Team Sports Marketing, author Kirk Wakefield dispels this argument by demonstrating that effective sports marketing epitomizes the science and art of marketing across any context. At the core of sports marketing is the creation and enhancement of fan identification, where consumers are not just loyal customers, but have become brand fanatics.Team Sports Marketing shows that while many aspects of sports marketing are thought to be unique to the field, other product and service sectors would do well to learn from teams in the NFL, NBA, MLB, and NHL that have transformed customers into fans. Moving beyond principles of marketing, Team Sports Marketing is packed with examples of best practices and covering subjects as diverse as sponsorships, season ticket sales, venue management and all topics in between. Team Sports Marketing is a must read text for students and managers in professional and collegiate sports.Support materials for professors and students are available at In Team Sports Marketing, author Kirk Wakefield dispels demonstrates that effective sports marketing epitomizes the science and art of marketing across any context. At the core of sports marketing is the creation and enhancement of fan identification, where consumers are not just loyal customers, but have become brand fanatics. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Condition: New.
US$ 288.57
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Add to basketCondition: New.
Condition: New.
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Add to basketCondition: New. In.
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Add to basketHardcover. Condition: Brand New. reprint edition. 273 pages. 10.00x7.00x0.75 inches. In Stock.
Language: English
Published by Taylor & Francis Ltd, 2006
ISBN 10: 0750679794 ISBN 13: 9780750679794
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
US$ 99.09
Quantity: 5 available
Add to basketPaperback / softback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
US$ 113.19
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Add to basketPAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Seller: moluna, Greven, Germany
Kartoniert / Broschiert. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Kirk Wakeland* A clear overview of the latest techniques in sports marketing * Hugely populated with examples and cases * Clearly shows why sports marketing is distinct from other forms of service marketing|Some might argue that sp.
Seller: preigu, Osnabrück, Germany
Taschenbuch. Condition: Neu. Team Sports Marketing | Kirk Wakeland | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2006 | Routledge | EAN 9780750679794 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering.
Seller: moluna, Greven, Germany
US$ 257.21
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Add to basketEinband - fest (Hardcover). Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Kirk Wakeland* A clear overview of the latest techniques in sports marketing * Hugely populated with examples and cases * Clearly shows why sports marketing is distinct from other forms of service marketing|Some might argue that sp.
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. PRINT ON DEMAND.
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
US$ 332.20
Quantity: Over 20 available
Add to basketHRD. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
HRD. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Seller: preigu, Osnabrück, Germany
Buch. Condition: Neu. Team Sports Marketing | Kirk Wakeland | Buch | Einband - fest (Hardcover) | Englisch | 2016 | Routledge | EAN 9781138171602 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
Seller: AHA-BUCH GmbH, Einbeck, Germany
Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In Team Sports Marketing, author Kirk Wakefield dispels demonstrates that effective sports marketing epitomizes the science and art of marketing across any context. At the core of sports marketing is the creation and enhancement of fan identification, where consumers are not just loyal customers, but have become brand fanatics.