9787811054521 - Advertising Simou and Operation by Wei Ju (2 results)

Language: English
Published by Central South University Press Pub. Date :2006-11-, 1991
- Softcover
Seller: liu xing, Nanjing, JS, Chinaliu xing
Contact seller5-star sellerCondition: New
US$ 59.26
US$ 18.00 shippingShips from China to U.S.A.Quantity: 1 available
paperback. Condition: New. Language:Chinese.Publisher: Central South University Press Pub. Date :2006-11-01. This book is the smart operation of the 21 century AD One book series. The main contents include: the strategy of goal-setting advertising. advertising budget. planning. analysis of target consumer advertising. and busine…ss analysis of competing advertisers. advertising appeals positioning strategy. advertising. creative performance and strategy. advertising media mix strategy. advertising effectiveness assessme.

Language: English
Published by Central South University Press Pub. Date :2006-11-, 1991
- Softcover
Seller: Mispah books, Redhill, SURRE, United KingdomMispah books
Contact seller4-star sellerCondition: Used - Good
US$ 269.01
US$ 33.48 shippingShips from United Kingdom to U.S.A.Quantity: 1 available
paperback. Condition: Good. Good. Dust Jacket NOT present. CD WILL BE MISSING. . SHIPS FROM MULTIPLE LOCATIONS. book.