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Commercial Data Mining Processing by Nettleton David (6 results)
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Commercial Data Mining: Processing, Analysis and Modeling for Predictive Analytics Projects (The Savvy Manager's Guides)
Published by Morgan Kaufmann 2014-02-19, 2014
ISBN 10: 0124166024 ISBN 13: 9780124166028
Language: English
US$ 43.11
US$ 20.17 shipping from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketPaperback. Condition: New.
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Paperback. Condition: Brand New. 1st edition. 304 pages. 9.00x6.00x0.75 inches. In Stock.
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Commercial Data Mining: Processing, Analysis and Modeling for Predictive Analytics Projects
Published by Elsevier Science & Technology, 2014
ISBN 10: 0124166024 ISBN 13: 9780124166028
Language: English
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Seller rating 5 out of 5 stars
US$ 55.05
US$ 20.89 shipping from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketPaperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. 529.
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Taschenbuch. Condition: Neu. Commercial Data Mining | Processing, Analysis and Modeling for Predictive Analytics Projects | David Nettleton | Taschenbuch | Englisch | 2014 | Elsevier Science | EAN 9780124166028 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.
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Condition: new. Questo è un articolo print on demand.
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Whether you are brand new to data mining or working on your tenth predictive analytics project, Commercial Data Mining will be there for you as an accessible reference outlining the entire process and related themes. In this book, you'll learn that your organization does not need a huge volume of data or a Fortune 500 budget to generate business using existing information assets. Expert author David Nettleton guides you through the process from beginning to end and covers everything from business objectives to data sources, and selection to analysis and predictive modeling. Commercial Data Mining includes case studies and practical examples from Nettleton's more than 20 years of commercial experience. Real-world cases covering customer loyalty, cross-selling, and audience prediction in industries including insurance, banking, and media illustrate the concepts and techniques explained throughout the book.
