Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.

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Bibliographic Details

Title: The Art of the Long View : The Path to Strategic Insights for Yourself and Your Company
Publisher: Bantam Doubleday Dell Publishing Group
Publication Date: 1991
Language: English
ISBN 10: 0385267312
ISBN 13: 9780385267311
Binding: Hardcover
Edition: 1st.
Condition: Very Good
Weight: 1.052 pounds

About this title

Synopsis

Tells how to plan a company's future using creativity by awakening the "seer" within, and contends that beliefs, hopes, and fears influence corporate performance as much as numbers and facts

Reviews

Stating that "using scenarios is rehearsing the future," Schwartz emphasizes the need to make better decisions for the future through the technique of scenario building. He presents a step-by-step process of developing scenarios, which includes isolating the decision to be made and identifying the key factors and driving forces in the environment that affect the decision. Schwartz includes many examples of how he and others have used scenarios successfully, and he describes three scenarios for the world in the year 2005. A very interesting and readable book, this is highly recommended for all business collections.
- Jane N. Kathman, Coll. of St. Benedict, St. Joseph, Minn.
Copyright 1991 Reed Business Information, Inc.

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