Shows as 1st edition. Extremely limited cover edge wear. Copy is clean: there are no labels, writing, highlighting, tears, dog-ears or folded pages; the binding is tight & covers are structurally sound. Immediate & careful shipping. If you aren?t happy with the stated condition of your book or we miss a defect, we will make it right. Thank you for your consideration.

Seller Inventory # H2/M/HCV/1/LN/abe

Contact seller

Report this item

Bibliographic Details

Title: One Click: Jeff Bezos and the Rise of Amazon.com
Publisher: Portfolio
Publication Date: 2011
Language: English
ISBN 10: 1591843758
ISBN 13: 9781591843757
Binding: Hardcover
Edition: 1st Edition
Condition: As New
Dimensions: 0.75 inches width by 5.25 inches height by 7.25 inches depth
Weight: 0.58 pounds

About this title

Synopsis

Amazon's business model is deceptively simple: Make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: "Buy now with one click."

Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world.

Richard Brandt charts Bezos's rise from computer nerd to world- changing entrepreneur. His success can be credited to his forward-looking insights and ruthless business sense. Brandt explains:

Why Bezos decided to allow negative product reviews, correctly guessing that the earned trust would outweigh possible lost sales.
Why Amazon zealously guards some patents yet freely shares others.
Why Bezos called becoming profitable the "dumbest" thing they could do in 1997.
How Amazon.com became one of the only dotcoms to survive the bust of the early 2000s.
Where the company is headed next.

Through interviews with Amazon employees, competitors, and observers, Brandt has deciphered how Bezos makes decisions. The story of Amazon's ongoing evolution is a case study in how to reinvent an entire industry, and one that anyone in business today ignores at their peril.

About the Author

Richard L. Brandt is an award-winning journalist who has been writing about Silicon Valley for more than two decades. He is well known throughout the technology community as a former correspondent for BusinessWeek, where he won a National Magazine Award. He lives in San Francisco. Visit richardbrandt.com

"About this title" may belong to another edition of this title.

Store Description

We love books! REAL books, not digital books and, as such, we know there are thousands of others who love print books as well. We work hard to find the best offerings to give you something of value, carefully packaged and promptly shipped. If there?s a concern, we address it quickly and completely because we appreciate (and expect) high value customer service as much as you do! Happy to send photos at your request or to do a Facetime call. Thanks for considering our bookstore here in Peoria, Arizona, USA!

Visit Seller's Storefront

Seller's business information

Second Chapter Books
AZ, U.S.A.

Sale & Shipping Terms

Terms of Sale

WE SHIP ONLY TO THE UNITED STATES

Shipping Terms

WE SHIP ONLY TO THE UNITED STATES

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	5 to 10 business days	2 to 7 business days
First item	US$ 4.99	US$ 10.50

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.