HOW DID I GET HERE? THE ASCENT OF AN UNLIKELY CEO

Hawk, Tony; Hawk, Pat

ISBN 10: 047063149X / ISBN 13: 9780470631492

Published by John Wiley & Sons, Inc, (Hoboken), 2010

About this Item

First edition of this personal reflection on the place where skateboarding meets entrepreneurship, by "the most famous and influential skateboarder of all time" (jacket). Tony Hawk, the most famous name in skateboarding, ollied his way to the top of the game with skills on the halfpipe and in his creation of a personal brand. In HOW DID I GET HERE?, Hawk and his business partner (and sister) Pat recall interesting moments on the way to superstardom. 9'' x 6''. Original black boards with bronze metallic spine lettering. Original unclipped ($24.95) color pictorial dust jacket with embossed elements, designed by Jaimie Muehlhausen. Illustrated throughout in black and white with 8 leaves of color plates. 188 pages, including index. Tiny tear to top of front fold. Trace rubbing, shelfwear here and there. Clean and bright overall. Near fine in very good plus jacket.

Seller Inventory # 50897

Bibliographic Details

• Title: HOW DID I GET HERE? THE ASCENT OF AN UNLIKELY CEO
• Publisher: John Wiley & Sons, Inc, (Hoboken)
• Publication Date: 2010
• Language: English
• ISBN 10: 047063149X
• ISBN 13: 9780470631492
• Binding: Hardcover
• Edition: First printing.
• Condition: Near Fine
• Dust Jacket Condition: dj
• Seller catalogs:
  • Surfing & Skateboarding

About this title

Synopsis

The most famous skateboarder ever shares the business secrets to his success!

He's the man who put skateboarding on the map. He's the first to land a 900 (two and a half full rotations). He's also among the richest pitchmen in any sport. And, in a sport that's especially youth-oriented, Tony Hawk, a 40-something father of four, still connects with his audience by staying true to who he is.

Moving easily between the ramp and the boardroom, Tony currently runs one of the most acclaimed action sports companies, a clothing line, and video game series bearing his name that has sold over $1 billion worldwide, making it the biggest selling action sports game franchise in game history. He has secured endorsement deals with major brands such as McDonalds, Intel, T-Mobile and Kohl's; started the Boom Boom HuckJam action sports tour; and achieved worldwide acclaim from the ESPN X Games.

Filled with Tony's typical modesty and humor, How Did I Get Here? tells the amazing story behind Tony Hawk's unprecedented success from skateboarder to CEO, and the secrets behind his lasting appeal. You'll find out how authenticity has served him well in all his achievements. You'll also understand how his story has shaped many of his fundamental values, including his huge desire to win and his strong sense of realism.

Get the inside story of Tony Hawk beyond the skateboard as he answers the question: How Did I Get Here?

About the Author

TONY HAWK is the most famous and influential skateboarder of all time. In the 1980s and 1990s, he was instrumental in skateboarding’s transformation from fringe pursuit to respected sport. He is the founder, President, and CEO of Tony Hawk, Inc., which he continues to develop and grow. He is also the founder of the Tony Hawk Foundation, which works to create skateparks and empower youth in low-income communities.

PAT HAWK is Tony’s older sister; she began working with him in 1995 at Birdhouse Skateboards. In 1997, they created Tony Hawk, Inc. Pat has been Vice President and COO of Tony Hawk, Inc. since then and continues to manage its day-to-day operations. Pat is on the Board of Directors of the Tony Hawk Foundation.