Quick Service Restaurants, Franchising, and Multi-Unit Chain Management
Language: English
Published by Routledge, 2002
- First Edition
- Softcover
- Used
Seller: One Planet Books, Columbia, MO, U.S.A.One Planet Books
AbeBooks seller since November 10, 2017
Condition: Used - Good
US$ 62.69
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Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing and/or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
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- Title
- Quick Service Restaurants, Franchising, and Multi-Unit Chain Management
- Author
- Kwansa, Francis A
- Publisher
- Routledge
- Publication year
- 2002
- Condition
- Good
- Binding
- paperback
- Language
- English
- ISBN 10
- 0789017059
- ISBN 13
- 9780789017055
- Edition
- 1st Edition.
Learn about new strategies to improve service, quality, and profitability for quick service restaurants!Quick Service Restaurants, Franchising, and Multi-Unit Chain Management examines a variety of issues pertaining to quick service restaurants. Quick-service restaurants (QSR) are the dominant sector of the foodservice industry and a one-hundred-billion-dollar industry. Since their inception in the 1920s, quick-service restaurants have become one of the cultural icons of America. This informative book contains vital information on:
- growth, change and strategy in the international foodservice industry
- food safety as an international problem and the formation of outreach committees to combat the challenges faced globally
- food consumption patterns and the driving forces that influence consumer food preferences
- the differences between mature and younger customers’ expectations and experiences in QSRs, casual, and fine dining restaurants
- consumer attitudes toward airline food
- adding quick-service meals to airplane menus
- factors influencing parental patronage of QSRs
- a case study on how Billy Ingram, founder of White Castle restaurants, made the hamburger a staple on American menus
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About the Author
"About the title" may belong to another edition of this title.
One Planet Books
Columbia, MO, U.S.A.
AbeBooks seller since November 10, 2017
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