Total Customer Service: The Ultimate Weapon: A Six Point Plan for Giving Your Company the
Language: English
Published by Harper Perennial November 1990, 1990
- First Edition
- Softcover
- Used
Seller: Colorado's Used Book Store, Englewood, CO, U.S.A.Colorado's Used Book Store
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Creases to the spine with light edge and cover wear. Pages solid with red ink underlining throughout and red ink inscription on inside cover page. All Orders Shipped With Tracking And Delivery Confirmation Numbers.
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- Title
- Total Customer Service: The Ultimate Weapon: A Six Point Plan for Giving Your Company the
- Author
- William H Davidow
- Publisher
- Harper Perennial November 1990
- Publication year
- 1990
- Condition
- Good
- Binding
- Trade Paperback
- Language
- English
- ISBN 10
- 0060920092
- ISBN 13
- 9780060920098
- Edition
- First Edition.
- Printing
- First Edition
- Seller catalogs
- Business Soft Cover
Customer Service: The Competitive Weapon for the 1990s
Demand for total customer service is rolling over business like a juggernaut. Companies that master service will triumph; those that ignore it will be swept into bankruptcy. Total Customer Service shows why understanding customer service is imperative, how to achieve it, what it costs, and provides a six-point plan for acquiring the decisive weapon in business wars.The Six-Point Plan for Gaining the Competitive Edge
- • Devise a service strategy
- • Get top managers to behave like customer service fanatics
- • Concentrate on motivating and training employees
- • Design products and services that make good customer service possible
- • Invest in service infrastructure
- • Monitor achievement of customer service goals
"Synopsis" may belong to another edition of this title.
About the Author
William H. Davidow (at right) is a general partner at Mohr, Davidow Ventures in Menlo Park, California. He has held senior marketing positions at Hewlett-Packard and Intel, and he is the author of Marketing High Technology. Bro Uttal (at left) is a consultant who focuses on problems of technology management. He coauthored this book while a member of the Board of Editors of Fortune magazine.
"About the title" may belong to another edition of this title.
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