First printing. Foreword by Bob Stone. 274 pp. including index. A fine, unmarked copy in a tight binding. In a very nearly fine dust jacket, with a touch of edgewear. Size: 8vo - over 7�" - 9�" tall.

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Bibliographic Details

Title: Write on Target: The Direct Marketer's Copywriting Handbook
Publisher: NTC Business Books, Lincolnwood, IL
Publication Date: 1997
ISBN 10: 0844259144
ISBN 13: 9780844259147
Binding: Hardcover
Edition: First Edition.
Condition: Fine
Dust Jacket Condition: Near Fine

About this title

Synopsis

The direct marketer's copywriting handbook gives you inside secrets to mastering the two most powerful tools of direct marketing. Loaded with examples from some of the most successful direct marketing programs working today. DLC: Sales letters - Handbooks, manuals, etc...

About the Author

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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Banjo Booksellers, IOBA
MA, U.S.A.

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