Sales Management: Concepts, Practices and Cases - Softcover

Eugene M. Johnson

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9780071005043: Sales Management: Concepts, Practices and Cases
Softcover
ISBN 10: 0071005048 ISBN 13: 9780071005043
Publisher: McGraw, 1987

This specific ISBN edition is currently not available.

Synopsis

The authors emphasise the dynamic nature of sales management and its need to function in a constantly changing environment. Topics covered include, the personal selling function, planning the sales effort, and directing the sales force. Second revised edition.

"synopsis" may belong to another edition of this title.

Publisher
McGraw
Publication date
1987
Language
English
ISBN 10 
0071005048
ISBN 13 
9780071005043
Binding
Paperback
Number of pages
596
Rating
  • 4.43 out of 5 stars
    14 ratings by Goodreads

Other Popular Editions of the Same Title

9780070326521: Sales Management: Concepts, Practices, and Cases (MCGRAW HILL SERIES IN MARKETING)

Featured Edition

ISBN 10:  0070326525 ISBN 13:  9780070326521
Publisher: McGraw-Hill College, 1994
Hardcover