Items related to Sales Management: Concepts, Practices and Cases

Sales Management: Concepts, Practices and Cases - Softcover

Eugene M. Johnson

  • 4.43 out of 5 stars
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Softcover
ISBN 10: 0071005048 ISBN 13: 9780071005043
Publisher: McGraw, 1987

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Synopsis

The authors emphasise the dynamic nature of sales management and its need to function in a constantly changing environment. Topics covered include, the personal selling function, planning the sales effort, and directing the sales force. Second revised edition.

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  • PublisherMcGraw
  • Publication date1987
  • ISBN 10 0071005048
  • ISBN 13 9780071005043
  • BindingPaperback
  • LanguageEnglish
  • Number of pages596
  • Rating
    • 4.43 out of 5 stars
      14 ratings by Goodreads

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ISBN 10:  0070326525 ISBN 13:  9780070326521
Publisher: McGraw-Hill College, 1994
Hardcover