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Synopsis
Excerpt from Competitive Practices in Marketing Florida and Texas Fresh Grapefruit
Division. Harold B. Sorensen is an Associate Professor in Agricultural Economics and Sociology at Texas Agricultural and Mechanical College.boxes of seedless fruit. Slightly more than 13 million boxes moved in interstate trade channels in fresh form, and of this amount about 11 million boxes were seedless.
The predominant grapefruit produced in Texas is the red type. It is quite similar to the Marsh pink seedless in Florida, except that the flesh is a deep red and the rind has a crimson blush. The Red type has been the core of production in the Texas effort to again assume a major role in U. S. Grapefruit production.
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- PublisherForgotten Books
- Publication date2018
- ISBN 10 0260931802
- ISBN 13 9780260931801
- BindingPaperback
- LanguageEnglish
- Number of pages27
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Competitive Practices in Marketing Florida and Texas Fresh Grapefruit
Print on DemandSeller: Forgotten Books, London, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: New. Print on Demand. This book delves into the competitive marketing practices that shape the distribution patterns of Florida and Texas fresh grapefruit. The research, conducted in eight major markets, surveyed grapefruit handlers to assess industry trends and buying practices amid market instability due to weather-related production fluctuations. By examining differences in fruit handling from various production areas, the author explores factors influencing grapefruit procurement, including variety, quality, and consumer preferences. The book offers insights into the potential impact of Texas production levels on the market share of Florida grapefruit and discusses implications for industry players. It emphasizes the need for flexible marketing strategies and tailored advertising efforts to adapt to changing market dynamics. The author also highlights the importance of understanding substitution relationships among grapefruit types and varieties to effectively navigate future production and marketing decisions. The findings in this book provide valuable guidance for citrus producers, marketing agencies, and policymakers seeking to optimize grapefruit production and distribution in the face of evolving market conditions. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Seller Inventory # 9780260931801_0
Quantity: Over 20 available