The Co-Evolution of Technology and Structures: The European Major Home Appliance Industry, 1945-1992 (Classic Reprint) - Hardcover
Synopsis
How European home appliances became a global force—and how technology and firms co-evolved to get there.
This book traces the European Major Home Appliances industry from postwar growth to the 1980s consolidation, showing how product and process innovations shaped firms and markets.
Drawing on historical data and industry analysis, the work explains how fragmented demand, national competition, and later internationalization produced a distinct European structure. It highlights how technological change and organizational design influenced each other, and why acquisitions and flexible production became essential to compete at scale.
- See how demand patterns and regional habits influenced product design and manufacturing choices.
- Explore the co-evolution of product features and production processes to sustain growth.
- Understand the shift from national oligopolies to Europe-wide concentration through acquisitions.
- Learn about organizational strategies that connect development, manufacturing, and marketing across borders.
Ideal for readers of business history and industry studies who want a clear view of how technology and corporate structure evolve together.
"synopsis" may belong to another edition of this title.
