Synopsis
In May 1997, the Conservatives were ejected from British office after 18 years in power, and the Labour Party which replaced them had itself changed irrevocably. Blair's majority was the culmination of a long struggle to modernize the party, and the politics of his country. Philip Gould is a political strategist and polling adviser who has worked with the Labour leadership since the 1980s. In this book he describes its rise and explains how the transformation was achieved, at the same time exploring the changed political climate in Britain.
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About the Author
Philip Gould was polling and strategic adviser to Tony Blair and was deputy chairman of Freud Communications. He was a visiting professor in media and politics at the London School of Economics and a member of the House of Lords. He died at the age of 61 in 2011.
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The Unfinished Revolution: How New Labour Changed British Politics Forever
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Little, Brown Book Group, United Kingdom, London, 2011
ISBN 10: 0349138575
ISBN 13: 9780349138572
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Paperback. Condition: Good. The Unfinished Revolution is the definitive story of New Labour from its genesis to its election defeat 2010 - covering over 25 years and six general elections of strategy, rebuilding and reinvention. In this extraordinary book, Philip Gould, one of the world's leading political strategists and a key adviser to Tony Blair during the period, brilliantly describes how New Labour came to dominate, falter and fall, assessing how successful it was in government, and where it should go from here. Drawing on his years of experience at the heart of New Labour he gives us his unique perspective on how best to understand the electorate, how to communicate policy and how to adapt in a rapidly changing world. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Seller Inventory # GOR005401792
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The Unfinished Revolution: How New Labour Changed British Politics Forever
Published by
Little, Brown Book Group, 2011
ISBN 10: 0349138575
ISBN 13: 9780349138572
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Unfinished Revolution : How New Labour Changed British Politics For Ever
Published by
Little, Brown Book Group, 2011
ISBN 10: 0349138575
ISBN 13: 9780349138572
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Unfinished Revolution : How New Labour Changed British Politics For Ever
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Little, Brown Book Group, 2011
ISBN 10: 0349138575
ISBN 13: 9780349138572
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