This book presents a treatise on rhetoric, a crucial subject that has played a vital role throughout history. The author explores rhetoric's origins in antiquity and delves into its applications across different literary genres. They provide an in-depth analysis of the various elements of persuasive speech and writing, examining topics such as the types of arguments, the use of tropes and figures, and the impact of emotions on audiences. The book also explores the ethical dimensions of rhetoric, emphasizing the importance of using persuasive techniques responsibly and for the greater good. Through its comprehensive examination, this book offers a valuable resource for students, practitioners, and anyone interested in the art of persuasive communication.
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HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LX-9780428490010
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