Learning From Behavioral Modeling, and Simulation of Business Policy, (What the Experienced Modeler Learns) (Classic Reprint) - Hardcover

John D. W. Morecroft

 
9780484605809: Learning From Behavioral Modeling, and Simulation of Business Policy, (What the Experienced Modeler Learns) (Classic Reprint)

Synopsis

Learn how computer models illuminate how real-world business policy works.

This book uses a famous behavioral simulation to show how sales, production, and planning interact in modern manufacturing.

The discussion focuses on how simulations reveal the forces that shape demand, backlog, and scheduling. It explains concepts like reference planned orders, slot planning, and the trade-offs between expediting and sticking to a plan. The material stays practical, tying modeling choices to what managers actually experience in factories.
  • How a simulation helps identify where assumptions may mislead the story of a policy.
  • What backlog and demand suppression look like in a production system.
  • Different ways to define and use planned orders to guide production.
  • How expediting, scheduling, and plan adjustments interact over time.
Ideal for readers who want a clear, applied look at system dynamics and policy design in manufacturing and operations.

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About the Author

Morecroft is Associate Professor of Strategic Management at London Business School.

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