Synopsis
This book introduces a set of fundamental facts and principles for average businesspeople in charge of preparing advertising across several direct formats. Direct advertising is any material promoting the sales or use of goods or services that is delivered personally to identified individuals or groups, rather than being made public. The author seeks to present a practical guide for writing successful direct mail letters, circulars, catalogs, booklets, mailing cards, and similar materials that effectively reach the people most likely to purchase the featured products or services.
"synopsis" may belong to another edition of this title.
Other Popular Editions of the Same Title
Search results for Principles and Practice of Direct Advertising (Classic...
Seller Image
Principles and Practice of Direct Advertising (Classic Reprint)
Print on DemandSeller: Forgotten Books, London, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: New. Print on Demand. This book introduces a set of fundamental facts and principles for average businesspeople in charge of preparing advertising across several direct formats. Direct advertising is any material promoting the sales or use of goods or services that is delivered personally to identified individuals or groups, rather than being made public. The author seeks to present a practical guide for writing successful direct mail letters, circulars, catalogs, booklets, mailing cards, and similar materials that effectively reach the people most likely to purchase the featured products or services. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Seller Inventory # 9781330040423_0
Buy New
US$ 19.85
Free Shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: Over 20 available
Stock Image
Principles and Practice of Direct Advertising Classic Reprint
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 4 out of 5 stars
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9781330040423
Buy New
US$ 26.94
US$ 5.67 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 15 available