Computer-Based Data and Organizational Learning: The Importance of Managers Stories (Classic Reprint) - Softcover
Synopsis
Learn how managers turn computer-based data into practical insight, guiding decisions and strategy.
This book examines how detailed data from transaction systems and scanner data helps managers understand their environment. It shows how managers combine data with stories to make sense of changes in price, promotion, and competition. By following real-world examples from grocery product managers, the text reveals how data analysis supports sensemaking, experimentation, and organizational learning.
- How stories and data interact to shape managerial understanding and action
- Ways analysts test hypotheses using real-world data and storytelling
- How sharing narrated insights builds consensus and a learning culture
- Practical considerations for using data without overrelying on statistics
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Computer-Based Data and Organizational Learning (Classic Reprint)
Print on DemandSeller: Forgotten Books, London, United Kingdom
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Paperback. Condition: New. Print on Demand. This book explores how computer-based data can be utilized by managers to gain insights about their business environment and adapt to the dynamic and complex challenges of the modern world. The author delves into the role of stories and storytelling as crucial components in the process of organizational learning. They highlight the significance of analyzing data to confirm or modify managers' existing understandings, and how these modified understandings are then shared with peers and superiors to create a shared understanding within the organization. Ultimately, the book underscores the importance of harnessing computer-based data as a means to enhance organizational learning and adapt to the evolving business landscape effectively. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Seller Inventory # 9781330295618_0
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Computer-Based Data and Organizational Learning
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9781330295618
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Computer-Based Data and Organizational Learning
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9781330295618
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