Philosophy of Rhetoric (Classic Reprint) - Softcover

John Bascom

 
9781330466438: Philosophy of Rhetoric (Classic Reprint)

Synopsis

Rhetoric as an art that guides action, grounded in language, thought, and habit.

This edition clarifies how speaking well shapes minds and life.

The book frames rhetoric as the practical application of knowledge, linking rules of composition to how we persuade, inform, and move others. It examines how language grows, how meanings shift, and how style can energize or calm the audience.

  • Understand how rhetoric connects to science and art, and why skill comes from practiced rules.
  • Explore how language evolves within a nation, with grammar, vocabulary, and precise meanings shaping thought.
  • See how emotions, imagination, and memory influence effective speaking and writing.
  • Learn about style and energy, including sentence rhythm, punctuation, and the use of figures of speech.

Ideal for readers who want a clear, disciplined look at how language moves people and how to apply that insight in speech and writing.

"synopsis" may belong to another edition of this title.

About the Author

Lloyd F. Bitzer is Professor of Communication Arts, University of Wisconsin, Madison, where he has received the Vilas Associate Award for 1986–88.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title