Short cuts and money-making methods for your business lists can save time and boost profits.
This practical guide explains how to compile, organize, and use mailing, customer, and payroll lists across advertising, accounting, and office work. Learn how real managers trimmed work, cut costs, and increased sales with proven systems you can adapt to your own company.
From building prospect lists to keeping accurate customer records, this book walks you through concrete steps, including how to classify names, correct lists, and render statements efficiently. It highlights the Addressograph as a tool to speed tasks, reduce errors, and support follow-up sales, with examples drawn from multiple business functions.
Ideal for readers of small to mid-sized businesses seeking tangible, repeatable procedures to improve efficiency and cash flow.
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