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M-powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, 2015
ISBN 10: 163157003X ISBN 13: 9781631570032
Condition: New.
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M-Powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, US, 2017
ISBN 10: 163157003X ISBN 13: 9781631570032
Paperback. Condition: New. The mobile, device-led integration of online and offline worlds has introduced many uncertainties and opportunities. These have driven businesses, researchers, and policymakers to learn more about this rapidly changing domain. To help businesses compete, survive, and thrive in this transforming environment, it is essential to structure their understanding of the field and provide conceptual frameworks as decision aids. In M-Powering Marketing in a Mobile World, we present a concise guide for executives in general, digital marketers, and for interested researchers and policymakers.We identify key emerging trends, develop frameworks based on critical variables, and draw lessons for marketers. The book illustrates the processes by which mobile devices have trans- formed economies worldwide, the evolving face of Internet usage, strategies adopted by corporations, their applications in retail, emerging data and metric generation processes, as well as policy issues. It explains how mobile devices have become the market's steppingstone toward an IoT-infused environment, a gateway for artificial intelligence-driven marketing processes and the entry portal for a potentially hyperautomated future of consumption.
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M-powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, 2015
ISBN 10: 163157003X ISBN 13: 9781631570032
Condition: As New. Unread book in perfect condition.
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. Dust jacket in fair condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,850grams, ISBN:9781567204070.
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,850grams, ISBN:9781567204070.
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M-Powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, US, 2017
ISBN 10: 163157003X ISBN 13: 9781631570032
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Seller rating 5 out of 5 stars
US$ 23.44
Free Shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketPaperback. Condition: New. The mobile, device-led integration of online and offline worlds has introduced many uncertainties and opportunities. These have driven businesses, researchers, and policymakers to learn more about this rapidly changing domain. To help businesses compete, survive, and thrive in this transforming environment, it is essential to structure their understanding of the field and provide conceptual frameworks as decision aids. In M-Powering Marketing in a Mobile World, we present a concise guide for executives in general, digital marketers, and for interested researchers and policymakers.We identify key emerging trends, develop frameworks based on critical variables, and draw lessons for marketers. The book illustrates the processes by which mobile devices have trans- formed economies worldwide, the evolving face of Internet usage, strategies adopted by corporations, their applications in retail, emerging data and metric generation processes, as well as policy issues. It explains how mobile devices have become the market's steppingstone toward an IoT-infused environment, a gateway for artificial intelligence-driven marketing processes and the entry portal for a potentially hyperautomated future of consumption.
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US$ 25.32
US$ 13.33 shipping
Ships from United Kingdom to U.S.A.Quantity: 2 available
Add to basketPaperback. Condition: Brand New. 150 pages. 8.86x6.02x0.43 inches. In Stock.
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M-powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, 2015
ISBN 10: 163157003X ISBN 13: 9781631570032
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
US$ 21.48
US$ 19.99 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New.
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M-Powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, 2017
ISBN 10: 163157003X ISBN 13: 9781631570032
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Seller rating 5 out of 5 stars
Condition: New. 2017. paperback. . . . . .
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Technology and Consumption: Understanding Consumer Choices and Behaviors (International Series on Consumer Science)
Book 6 of 11: International Series on Consumer ScienceUS$ 27.36 10% offUS$ 24.63
US$ 19.18 shipping
Ships from France to U.S.A.Quantity: 1 available
Add to basketHardcover. Condition: Bon. Ancien livre de bibliothèque avec équipements. Edition 2012. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2012. Ammareal gives back up to 15% of this item's net price to charity organizations.
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M-powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, 2015
ISBN 10: 163157003X ISBN 13: 9781631570032
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
US$ 25.52
US$ 19.99 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: As New. Unread book in perfect condition.
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M-Powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, 2015
ISBN 10: 163157003X ISBN 13: 9781631570032
Condition: New. 2017. paperback. . . . . . Books ship from the US and Ireland.
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M-Powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, US, 2017
ISBN 10: 163157003X ISBN 13: 9781631570032
Paperback. Condition: New. The mobile, device-led integration of online and offline worlds has introduced many uncertainties and opportunities. These have driven businesses, researchers, and policymakers to learn more about this rapidly changing domain. To help businesses compete, survive, and thrive in this transforming environment, it is essential to structure their understanding of the field and provide conceptual frameworks as decision aids. In M-Powering Marketing in a Mobile World, we present a concise guide for executives in general, digital marketers, and for interested researchers and policymakers.We identify key emerging trends, develop frameworks based on critical variables, and draw lessons for marketers. The book illustrates the processes by which mobile devices have trans- formed economies worldwide, the evolving face of Internet usage, strategies adopted by corporations, their applications in retail, emerging data and metric generation processes, as well as policy issues. It explains how mobile devices have become the market's steppingstone toward an IoT-infused environment, a gateway for artificial intelligence-driven marketing processes and the entry portal for a potentially hyperautomated future of consumption.
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Condition: As New. Unread book in perfect condition.
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hardcover. Condition: New. In shrink wrap. Looks like an interesting title!
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New Infotainment Technologies in the Home : Demand-Side Perspectives
Book 168 of 231: Routledge CommunicationSeller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
US$ 78.84
US$ 19.99 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: As New. Unread book in perfect condition.
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New Infotainment Technologies in the Home : Demand-Side Perspectives
Book 168 of 231: Routledge CommunicationSeller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
US$ 81.49
US$ 19.99 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New.
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New infotainment Technologies in the Home: Demand-side Perspectives
Book 168 of 231: Routledge CommunicationLanguage: English
Published by Taylor & Francis Ltd, 2016
ISBN 10: 113897708X ISBN 13: 9781138977082
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Seller rating 5 out of 5 stars
US$ 81.50
US$ 21.76 shipping
Ships from United Kingdom to U.S.A.Quantity: 1 available
Add to basketPaperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.
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New infotainment Technologies in the Home (Routledge Communication Series)
Book 168 of 231: Routledge CommunicationSeller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
US$ 89.63
US$ 15.97 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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Global E-Commerce and Online Marketing: Watching the Evolution
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
US$ 90.16
US$ 15.97 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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M-Powering Marketing in a Mobile World
Language: English
Published by Business Expert Press, US, 2017
ISBN 10: 163157003X ISBN 13: 9781631570032
US$ 21.50
US$ 86.63 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketPaperback. Condition: New. The mobile, device-led integration of online and offline worlds has introduced many uncertainties and opportunities. These have driven businesses, researchers, and policymakers to learn more about this rapidly changing domain. To help businesses compete, survive, and thrive in this transforming environment, it is essential to structure their understanding of the field and provide conceptual frameworks as decision aids. In M-Powering Marketing in a Mobile World, we present a concise guide for executives in general, digital marketers, and for interested researchers and policymakers.We identify key emerging trends, develop frameworks based on critical variables, and draw lessons for marketers. The book illustrates the processes by which mobile devices have trans- formed economies worldwide, the evolving face of Internet usage, strategies adopted by corporations, their applications in retail, emerging data and metric generation processes, as well as policy issues. It explains how mobile devices have become the market's steppingstone toward an IoT-infused environment, a gateway for artificial intelligence-driven marketing processes and the entry portal for a potentially hyperautomated future of consumption.
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Condition: New.
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New Infotainment Technologies in the Home
Book 168 of 231: Routledge CommunicationLanguage: English
Published by Taylor & Francis Ltd, 2016
ISBN 10: 113897708X ISBN 13: 9781138977082
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Seller rating 5 out of 5 stars
US$ 105.90
US$ 12.20 shipping
Ships from Ireland to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. Editor(s): Dholakia, Ruby Roy; Mundorf, Norbert; Dholakia, Nikhilesh. Series: Routledge Communication Series. Num Pages: 300 pages. BIC Classification: JFD; JNQ. Category: (P) Professional & Vocational. Dimension: 229 x 152. Weight in Grams: 557. . 2016. Paperback. . . . .
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Global E-commerce and Online Marketing
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Seller rating 5 out of 5 stars
US$ 108.41
US$ 12.20 shipping
Ships from Ireland to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. This volume examines the forces of globalization, technological competiton and their effect on e-commerce and on-line marketing, asking why some Internet practices work, and some don't. The book then relates these findings to the marketplace with managerial advice and emprical findings. Editor(s): Dholakia, Nikhilesh; Fritz, Wolfgang; Dholakia, Ruby Roy; Dholakia, Ruby; Mundorf, Norbert. Num Pages: 328 pages, black & white illustrations. BIC Classification: KJE; KJS; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 19. Weight in Grams: 639. . 2001. Hardback. . . . .
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Condition: As New. Unread book in perfect condition.
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M-Commerce: Global Experiences And Perspectives
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
US$ 112.44
US$ 15.97 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
