Language: English
Published by Deutscher Universitätsverlag, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,350grams, ISBN:9783824481958.
Published by Star of the Republic Museum, Washington, TX, 1983
Seller: Storbeck's, Georgetown, TX, U.S.A.
Trade Paperback. Condition: As New. Illustrated by Roemer, Kathy (illustrator). 57 pages.
Language: English
Published by Taylor Trade Publishing, 1999
ISBN 10: 0891230513 ISBN 13: 9780891230519
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Taylor Trade Publishing, 1999
ISBN 10: 0891230513 ISBN 13: 9780891230519
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: German
ISBN 10: 3866859015 ISBN 13: 9783866859012
Seller: medimops, Berlin, Germany
Condition: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
Language: German
Published by Presse-Druck- und Verlags-GmbH, 1983
Seller: books4less (Versandantiquariat Petra Gros GmbH & Co. KG), Welling, Germany
Broschiert. Condition: Gut. 188 Seiten; Das Buch befindet sich in einem gut erhaltenen Zustand. Sprache: Deutsch Gewicht in Gramm: 480.
Language: German
Published by Scha desired:fer-Poeschel Verlag, 2014
ISBN 10: 3791033093 ISBN 13: 9783791033099
Seller: Bookbot, Prague, Czech Republic
Hardcover. Condition: Fine. Leichte Kratzer / Abnutzungen / Druckstellen; Gebrochener Buchrücken / Seiten oder Softcover umgeknickt. Vor der Umsetzung weltweiter Unternehmensaktivitäten müssen Marketing-Verantwortliche ihre Hausaufgaben kennen. Das Lehrbuch zeigt, wie die einzelnen Anforderungen zu bewältigen sind: Internationalisierungsentscheidung Analyse und Auswahl der Auslandsmärkte Einsatz des Marketing-Mixes im internationalen Umfeld Controlling internationales Kundenbeziehungsmanagement Das didaktische Konzept verbindet die Theorie mit den Strategien, Zielen und Instrumenten, die im global ausgerichteten Marketing-Management erfolgreich wirken.
Language: English
Published by Taylor Trade Publishing, 1999
ISBN 10: 0891230513 ISBN 13: 9780891230519
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
US$ 39.68
Quantity: Over 20 available
Add to basketCondition: New.
Published by Augsburg, Presse-Druck- und Verlags-GmbH,, 1983
Seller: Antiquariat Hartmut R. Schreyer, Augsburg, Germany
188 Seiten mit Abb. Gr-8°. OKt. (gut erhalten).
Soft cover. Condition: Very Good. Roemer, Kathy (illustrator). Gulf Publishing Field Guide Series; cover has some delamination.
Seller: Antiquariat Thomas Haker GmbH & Co. KG, Berlin, Germany
Association Member: GIAQ
First Edition
Softcover/Paperback. Condition: Sehr gut. 1. Aufl. XIX, 191 p. : ill. ; 21 cm. Sehr guter Zustand. Minimale Lager- bzw. Gebrauchsspuren. / Very good. Minimal wear. Sprache: Englisch Gewicht in Gramm: 270.
Language: English
Published by Wiesbaden : Dt. Univ.-Verl., 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Antiquariat Thomas Haker GmbH & Co. KG, Berlin, Germany
Association Member: GIAQ
First Edition
Paperback. Condition: Gut. 1. Aufl. XIX, 191 S.; Ill. Ex.-Libr., Good condition. Sprache: Englisch Gewicht in Gramm: 380.
Language: English
Published by Deutscher Universitätsverlag, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Ria Christie Collections, Uxbridge, United Kingdom
US$ 70.34
Quantity: Over 20 available
Add to basketCondition: New. In.
Language: English
Published by Deutscher Universitatsverlag 2004-09, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Chiron Media, Wallingford, United Kingdom
US$ 65.96
Quantity: 10 available
Add to basketPF. Condition: New.
Language: English
Published by Deutscher Universitats-Verlag, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. Ellen Roemer analyzes the flexibility trade-off in buyer-seller relationships. She investigates how relationships should be managed when there is behavioral and environmental uncertainty. Series: Business-to-Business-Marketing. Num Pages: 210 pages, 7 black & white illustrations, 8 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 11. Weight in Grams: 285. . 2004. Softcover reprint of the original 1st ed. 2004. Paperback. . . . .
Language: English
Published by Westdeutscher Verlag GmbH, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. pp. 216.
Published by Gulf Pub Co, 1999
ISBN 10: 0891230513 ISBN 13: 9780891230519
Seller: Revaluation Books, Exeter, United Kingdom
US$ 44.14
Quantity: 2 available
Add to basketPaperback. Condition: Brand New. 396 pages. 8.75x5.50x1.00 inches. In Stock.
Language: English
Published by Taylor Trade Publishing, 1999
ISBN 10: 0891230513 ISBN 13: 9780891230519
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
US$ 82.95
Quantity: Over 20 available
Add to basketCondition: As New. Unread book in perfect condition.
Language: English
Published by Deutscher Universitats-Verlag, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. Ellen Roemer analyzes the flexibility trade-off in buyer-seller relationships. She investigates how relationships should be managed when there is behavioral and environmental uncertainty. Series: Business-to-Business-Marketing. Num Pages: 210 pages, 7 black & white illustrations, 8 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 11. Weight in Grams: 285. . 2004. Softcover reprint of the original 1st ed. 2004. Paperback. . . . . Books ship from the US and Ireland.
Language: German
Published by Presse-Druck, Augsburg, 1983
Gr.-8°, Broschiert. Condition: Gut. 188 S. n. Abb. Buch in gutem Zustand Sprache: Deutsch Gewicht in Gramm: 500.
Language: German
Published by Vechta-Langförden : Geest-Verl., 2007
ISBN 10: 3866850859 ISBN 13: 9783866850859
Seller: Antiquariat Rohde, Hamburg, Germany
Pp. Condition: Sehr gut. 372 S. ; 21 cm sehr guter Zustand, Namenszug auf Vorsatz, wirkt ungelesen, minimale Lagerspuren beim Einband Sprache: Deutsch Gewicht in Gramm: 783.
Language: English
Published by Deutscher Universitätsverlag, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Mispah books, Redhill, SURRE, United Kingdom
US$ 127.40
Quantity: 1 available
Add to basketPaperback. Condition: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Language: German
Published by Schäffer-Poeschel Verlag für Wirtschaft · Steuern · Recht GmbH, 2014
ISBN 10: 3791033093 ISBN 13: 9783791033099
Seller: moluna, Greven, Germany
Condition: New. Praxisorientiertes Lehrbuch zu allen wesentlichen Themen|Internationales Marketing-Konzept:von der Entscheidung bis zu Controlling und Organisation|Modularer Aufbau mit vielen Praxisbeispielen und FallstudienAutor/Autorin: Ellen RoemerProf. Dr.
Seller: Der-Philo-soph, Viersen, NRW, Germany
8° Broschiert. Condition: Sehr gut. 519 S., Geringe Stand-/Lagerspuren. Sehr schönes, innen wie außen sauberes Exemplar. 1450154 Sprache: Deutsch Gewicht in Gramm: 550.
Language: German
Published by Schäffer-Poeschel Verlag, 2014
ISBN 10: 3791033093 ISBN 13: 9783791033099
Seller: Buchpark, Trebbin, Germany
Condition: Sehr gut. Zustand: Sehr gut | Seiten: 374 | Produktart: Bücher | Keine Beschreibung verfügbar.
Condition: Hervorragend. Zustand: Hervorragend | Seiten: 287 | Sprache: Deutsch | Produktart: Bücher | Keine Beschreibung verfügbar.
Seller: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Germany
Hardcover. Condition: gut. 2014. Internationales Marketing Management In deutscher Sprache. pages.
Language: English
Published by Deutscher Universitätsverlag, Deutscher Universitätsverlag Sep 2004, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Foreword Long-term buyer-seller relationships are a real and important phenomenon in business-to business markets. Since the consequences for the parties to a relationship heavily depend on the management of these relationships, research becomes increasingly intensive to explain the real phenomenon of buyer-seller relationships. On the one hand, the objective is to determine when relationships are a reasonable form of coordination in markets. On the other hand, the management of the relationship itself is in the focus of the analysis. Transaction Cost Economics (TCE) has been proven a fruitful theoretical approach explaining both research objectives. TCE provides not only insights in which situations relationships are economically reasonable but also which activities are appropriate to protect ex post benefits on both sides of the relationship from an ex ante perspective. In relation to the second research objective of the buyer-seller relationship manage ment, safeguarding mechanisms - protection against opportunistic behavior - were in the center of the analysis in the business-to-business relationship literature. In contrast, the flexibility to react to changing environmental conditions was largely neglected in buyer seller relationship management. The reason for this one-eyed perspective can be traced back to the comparative static approach as proposed by TCE comparing the efficiency of different coordination forms at one point of time. Intuitively it becomes clear that con tractual safeguards to limit behavioral uncertainty do not only provide advantages but also reduce the repertoire of the parties to react to future, unexpected developments. 216 pp. Englisch.
Language: English
Published by Westdeutscher Verlag GmbH, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. Print on Demand pp. 216 22 Illus.
Language: English
Published by Westdeutscher Verlag GmbH, 2004
ISBN 10: 3824481952 ISBN 13: 9783824481958
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. PRINT ON DEMAND pp. 216.