Jocz Katherine E (21 results)
- Hardcover
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
Contact seller5-star sellerCondition: Used - Very good
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Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
- Hardcover
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
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US$ 7.05
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Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Hardcover
Seller: Better World Books: West, Reno, NV, U.S.A.Better World Books: West
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US$ 7.11
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Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Hardcover
Seller: Wonder Book, Frederick, MD, U.S.A.Wonder Book
Contact seller5-star sellerCondition: Used - As new
US$ 7.59
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Condition: As New. Like New condition. Very Good dust jacket. A near perfect copy that may have very minor cosmetic defects.
- Hardcover
Seller: Open Books, Chicago, IL, U.S.A.Open Books
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US$ 4.48
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hardcover. Condition: Very Good. Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books.
- Hardcover
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
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US$ 8.52
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Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
- Hardcover
Seller: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.Midtown Scholar Bookstore
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Hardcover. Condition: Very Good. crisp clean w/light shelfwear/edgewear - may have remainder mark Standard-sized.
- Hardcover
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
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US$ 10.67
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Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Hardcover
Seller: WorldofBooks, Goring-By-Sea, WS, United KingdomWorldofBooks
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US$ 6.85
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Hardback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
- Hardcover
- First Edition
Seller: Henniker Book Farm and Gifts, Henniker, NH, U.S.A.Henniker Book Farm and Gifts
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Hardcover. Condition: Very Good. Dust Jacket Condition: Very Good. First Edition; First Printing. Very Good/Very Good Condition. No marks on the text block. Previous owner's initials and date on the front free end paper. First edition, first printing. ; Height: 9.5 Inches, Length: 6.5 Inches, Weight: 1.48591564588 Pounds, Width;… 339 pages.
- Softcover
Seller: Hamelyn, Madrid, M, SpainHamelyn
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US$ 7.05
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Condition: Como nuevo. : En 'All Business is Local', John Quelch y Katherine Jocz exploran cómo el 'lugar' sigue siendo un factor clave en el éxito empresarial en la economía global actual. Redefiniendo radicalmente el concepto de 'lugar' como un imperativo empresarial, analizan cinco categorías (psicológica, física, virtual, ge…ográfica y global) y demuestran que las empresas deben ser tanto locales como globales para prosperar. Este libro ofrece una nueva perspectiva sobre el marketing y el liderazgo empresarial en un mundo cada vez más globalizado y virtual. EAN: 9780241961643 Tipo: Libros Categoría: Negocios y Economía Título: All Business is Local Autor: John A. Quelch| Katherine E. Jocz Editorial: Portfolio Penguin Idioma: en Páginas: 256 Formato: tapa blanda.
Language: English
Published by Harvard Business School Press, Boston (Massachuttes) 2008
- Hardcover
Seller: MARCIAL PONS LIBRERO, MADRID, M, SpainMARCIAL PONS LIBRERO
Contact seller4-star sellerCondition: New
US$ 40.88
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TAPA DURA. Condition: New.
- Hardcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
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US$ 65.88
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Hardback. Condition: New. Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In Greater Good, the authors contend that marketing performs an essential societal function--and does so democratically. They maintain that people would benefi…t if the realms of politics and marketing were informed by one another's best principles and practices. Quelch and Jocz lay out the six fundamental characteristics that marketing and democracy share: (1) exchange of value, such as goods, services, and promises, (2) consumption of goods and services, (3) choice in all decisions, (4) free flow of information, (5) active engagement of a majority of individuals, and (6) inclusion of as many people as possible. Without these six traits, both marketing and democracy would fail, and with them, society. Drawing on current and historical examples from economies around the world, this landmark work illuminates marketing's critical role in the development, growth, and governance of societies. It reveals how good marketing practices improve the political process and--in turn--the practice of democracy itself.
- Hardcover
Seller: Aragon Books Canada, OTTAWA, ON, CanadaAragon Books Canada
Contact seller3-star sellerCondition: New
US$ 44.00
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Hardcover. Condition: New.
More images- Hardcover
- First Edition
- Signed
Seller: Rare Book Cellar, Pomona, NY, U.S.A.Rare Book Cellar
Contact seller5-star sellerCondition: Used
US$ 67.95
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Hardcover. First Edition; First Printing. Very Good+ in a Very Good+ dust jacket. ; Signed by the author. ; ; 9.21 X 6.14 X 1.42 inches; 339 pages; Signed by Author. Signed.
- Hardcover
Seller: BennettBooksLtd, Los Angeles, CA, U.S.A.BennettBooksLtd
Contact seller5-star sellerCondition: New
US$ 76.71
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Hardcover. Condition: New. In shrink wrap. Looks like an interesting title.
- Hardcover
Seller: BennettBooksLtd, Los Angeles, CA, U.S.A.BennettBooksLtd
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US$ 77.85
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hardcover. Condition: New. In shrink wrap. Looks like an interesting title.
- Hardcover
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.Rarewaves USA United
Contact seller5-star sellerCondition: New
US$ 71.53
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Hardback. Condition: New. Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In Greater Good, the authors contend that marketing performs an essential societal function--and does so democratically. They maintain that people would benefi…t if the realms of politics and marketing were informed by one another's best principles and practices. Quelch and Jocz lay out the six fundamental characteristics that marketing and democracy share: (1) exchange of value, such as goods, services, and promises, (2) consumption of goods and services, (3) choice in all decisions, (4) free flow of information, (5) active engagement of a majority of individuals, and (6) inclusion of as many people as possible. Without these six traits, both marketing and democracy would fail, and with them, society. Drawing on current and historical examples from economies around the world, this landmark work illuminates marketing's critical role in the development, growth, and governance of societies. It reveals how good marketing practices improve the political process and--in turn--the practice of democracy itself.
Published by Portfolio 2012
- Softcover
Seller: Librería Pérez Galdós, Madrid, M, SpainLibrería Pérez Galdós
Contact seller5-star sellerCondition: Used
US$ 30.60
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Condition: leido. RUST. Ingles. Sello agencia literaria 234.
P Marketing: Location influential business promotion(Chinese Edition)
MEI YUE HAN A. KUI ER QI John A.Quelch MEI KAI SE LIN E. QIAO KE SI Katherine E.Jocz
- Softcover
Seller: liu xing, Nanjing, JS, Chinaliu xing
Contact seller5-star sellerCondition: New
US$ 70.00
US$ 18.00 shippingShips from China to U.S.A.Quantity: 1 available
paperback. Condition: New. Paperback. Pub Date: 2012 09 Pages: 193 Language: Chinese in Publisher: Chinese Fortune Press P Marketing: locations in the commercial promotion of influence is a world-class marketing guru John A. Quelch's latest masterpiece. In all of today's businesses have entered the process of globalization of th…e world. Place in the marketing 4P has become more important than ever. In this enlightening book. Marketing dean. former Dean of the London Business School. Harvard Business School Senior Vice .
- Softcover
- Print on Demand
Seller: moluna, Greven, , Germanymoluna
Contact seller5-star sellerCondition: New
US$ 25.96
US$ 55.98 shippingShips from Germany to U.S.A.Quantity: Over 20 available
Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Redefining place as a business imperative in the global economy, this title explores five categories (psychological, physical, virtual, geographical and global) and teaches us that just as customers relationships to p…laces profoundly affect their relatio.
