Kossovsky Nir Nir Kossovsky (90 results)

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Paperback. Condition: New. "All of our working lives we have heard the mantra, 'a reputation lost is never regained.' Still, the firms we work for, admire and invest in seem to take costly reputation hits all too often. Everyone interested in managing, regulating or investing in public firms will find Nir Kossovsky's book a wonderful read through reputations won, lost and regained over the last 20 years. This is the first book which goes beyond platitudes to explain how to spot value-destroying reputation risk and how to manage it or live with its consequences. Couldn't be more timely." -Tom Skwarek, Managing Director Structuring and Solutions Group, Unicredit Bank AG; previously Managing Director Corporate Strategic Solutions, Swiss Re. "There are fiduciary reasons why corporate directors would benefit from reading this book. There is also a personal benefit. The collapse of a company's reputation can stain the personal reputation of its directors." -George Miles, Member of the Board of Directors, AIG, EQT, Harley Davidson, HFF, and Wesco. "Nir Kossovsky has written a gripping tale, first educating the reader by distinguishing between corporate branding and reputation, then alarming us with case histories of mismanagement of corporate reputational crises, and finally reassuring all with a unique solution, i.e., insuring against the risk of reputational loss." -John H. Bennett, Partner, Global Brand Positioning, previously Chief Marketing Officer, Visa, Inc. "While directors know reputation is important, it often is treated as a vague 'good' until something bad happens. Nir Kossovsky does a great job, with many examples, of connecting reputation to stock price and to behaviors, before and after crises. If you are a director, a senior manager, or a regulator, you should read this book and remember the lessons it offers. There is no office which will restore reputation, but careful planning and quick response, as Nir points out,can make a big difference." -Herbert S. Winokur, Jr., former chairman on Enron's Board Finance Committee and a director of many for-profits and non-profits A company that takes a hit to its reputation-BP after the Gulf oil spill, Barclays after fiddling LIBOR, News Corp after the phone hacking scandal-enters a world of grief: market value falls along with employee morale, regulatory scrutiny increases, and customers defect and boycott. Reputation, Stock Price, and You: Why the Market Rewards Some Companies and Punishes Others shows how a company's reputation is created and how reputational value impacts corporate PandL and the personal finances of its many stakeholders. Better yet, it shows what you can do to profit from, increase, protect, monitor, evaluate, restore, and even insure reputational value. If your job, bonus, options, salary, or investments depend on the stock price of a public company-or on the sales, profitability, or value of a private company-you need to read this book to understand the concrete steps you can take to improve.…

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Paperback. Condition: New. "All of our working lives we have heard the mantra, 'a reputation lost is never regained.' Still, the firms we work for, admire and invest in seem to take costly reputation hits all too often. Everyone interested in managing, regulating or investing in public firms will find Nir Kossovsky's book a wonderful read through reputations won, lost and regained over the last 20 years. This is the first book which goes beyond platitudes to explain how to spot value-destroying reputation risk and how to manage it or live with its consequences. Couldn't be more timely." -Tom Skwarek, Managing Director Structuring and Solutions Group, Unicredit Bank AG; previously Managing Director Corporate Strategic Solutions, Swiss Re. "There are fiduciary reasons why corporate directors would benefit from reading this book. There is also a personal benefit. The collapse of a company's reputation can stain the personal reputation of its directors." -George Miles, Member of the Board of Directors, AIG, EQT, Harley Davidson, HFF, and Wesco. "Nir Kossovsky has written a gripping tale, first educating the reader by distinguishing between corporate branding and reputation, then alarming us with case histories of mismanagement of corporate reputational crises, and finally reassuring all with a unique solution, i.e., insuring against the risk of reputational loss." -John H. Bennett, Partner, Global Brand Positioning, previously Chief Marketing Officer, Visa, Inc. "While directors know reputation is important, it often is treated as a vague 'good' until something bad happens. Nir Kossovsky does a great job, with many examples, of connecting reputation to stock price and to behaviors, before and after crises. If you are a director, a senior manager, or a regulator, you should read this book and remember the lessons it offers. There is no office which will restore reputation, but careful planning and quick response, as Nir points out,can make a big difference." -Herbert S. Winokur, Jr., former chairman on Enron's Board Finance Committee and a director of many for-profits and non-profits A company that takes a hit to its reputation-BP after the Gulf oil spill, Barclays after fiddling LIBOR, News Corp after the phone hacking scandal-enters a world of grief: market value falls along with employee morale, regulatory scrutiny increases, and customers defect and boycott. Reputation, Stock Price, and You: Why the Market Rewards Some Companies and Punishes Others shows how a company's reputation is created and how reputational value impacts corporate PandL and the personal finances of its many stakeholders. Better yet, it shows what you can do to profit from, increase, protect, monitor, evaluate, restore, and even insure reputational value. If your job, bonus, options, salary, or investments depend on the stock price of a public company-or on the sales, profitability, or value of a private company-you need to read this book to understand the concrete steps you can take to improve.…

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Condition: New. In English.

Condition: New. pp. 308 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam.

Condition: New. pp. 308.

Buch. Condition: Neu. Neuware - In Managing Risk and Reputation to Create Enterprise Value, the CEO of Steel City Re shares value-creating strategies for conquering headline risks that will help company executives, C-suite leaders, and directors protect the most critical components of their businesses.Dr. Nir Kossovsky has spent the last thirty years increasing, protecting, and restoring intangible asset value and together with Todd Miller, a public relations expert, provides convincing and tangible methods for protecting a company's assets, driving value, and making the business case. Business leaders will learn how to:Identify intangible assets and how they contribute to a company's enterprise valueBuild a business case for resources and achieve a healthy return on investmentMitigate risks that may damage the value of intangible assetsRealize how superior management of intangible assets creates a competitive edgeDevelop better communication strategies for stakeholdersDr. Kossovsky's innovative methods for managing ethical compliance, quality, safety, sustainability and security will help all business leaders consciously manage intangible assets in order to realize enduring success.…

Paperback. Condition: New. "All of our working lives we have heard the mantra, 'a reputation lost is never regained.' Still, the firms we work for, admire and invest in seem to take costly reputation hits all too often. Everyone interested in managing, regulating or investing in public firms will find Nir Kossovsky's book a wonderful read through reputations won, lost and regained over the last 20 years. This is the first book which goes beyond platitudes to explain how to spot value-destroying reputation risk and how to manage it or live with its consequences. Couldn't be more timely." -Tom Skwarek, Managing Director Structuring and Solutions Group, Unicredit Bank AG; previously Managing Director Corporate Strategic Solutions, Swiss Re. "There are fiduciary reasons why corporate directors would benefit from reading this book. There is also a personal benefit. The collapse of a company's reputation can stain the personal reputation of its directors." -George Miles, Member of the Board of Directors, AIG, EQT, Harley Davidson, HFF, and Wesco. "Nir Kossovsky has written a gripping tale, first educating the reader by distinguishing between corporate branding and reputation, then alarming us with case histories of mismanagement of corporate reputational crises, and finally reassuring all with a unique solution, i.e., insuring against the risk of reputational loss." -John H. Bennett, Partner, Global Brand Positioning, previously Chief Marketing Officer, Visa, Inc. "While directors know reputation is important, it often is treated as a vague 'good' until something bad happens. Nir Kossovsky does a great job, with many examples, of connecting reputation to stock price and to behaviors, before and after crises. If you are a director, a senior manager, or a regulator, you should read this book and remember the lessons it offers. There is no office which will restore reputation, but careful planning and quick response, as Nir points out,can make a big difference." -Herbert S. Winokur, Jr., former chairman on Enron's Board Finance Committee and a director of many for-profits and non-profits A company that takes a hit to its reputation-BP after the Gulf oil spill, Barclays after fiddling LIBOR, News Corp after the phone hacking scandal-enters a world of grief: market value falls along with employee morale, regulatory scrutiny increases, and customers defect and boycott. Reputation, Stock Price, and You: Why the Market Rewards Some Companies and Punishes Others shows how a company's reputation is created and how reputational value impacts corporate PandL and the personal finances of its many stakeholders. Better yet, it shows what you can do to profit from, increase, protect, monitor, evaluate, restore, and even insure reputational value. If your job, bonus, options, salary, or investments depend on the stock price of a public company-or on the sales, profitability, or value of a private company-you need to read this book to understand the concrete steps you can take to improve.…

Gebunden. Condition: New. &Uumlber den AutorDr. Nir Kossovsky earned an MBA from the University of Southern California, an MD from the University of Chicago, a BA in Philosophy from the University of Pittsburgh, and is a graduate of the Naval War College. He is .

paperback. Condition: New. In shrink wrap. Looks like an interesting title.

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Taschenbuch. Condition: Neu. Reputation, Stock Price, and You | Why the Market Rewards Some Companies and Punishes Others | Nir Kossovsky (u. a.) | Taschenbuch | xi | Englisch | 2012 | Apress | EAN 9781430248903 | Verantwortliche Person für die EU: APress in Springer Science + Business Media, Heidelberger Platz 3, 14197 Berlin, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu. …

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Paperback. Condition: New. "All of our working lives we have heard the mantra, 'a reputation lost is never regained.' Still, the firms we work for, admire and invest in seem to take costly reputation hits all too often. Everyone interested in managing, regulating or investing in public firms will find Nir Kossovsky's book a wonderful read through reputations won, lost and regained over the last 20 years. This is the first book which goes beyond platitudes to explain how to spot value-destroying reputation risk and how to manage it or live with its consequences. Couldn't be more timely." -Tom Skwarek, Managing Director Structuring and Solutions Group, Unicredit Bank AG; previously Managing Director Corporate Strategic Solutions, Swiss Re. "There are fiduciary reasons why corporate directors would benefit from reading this book. There is also a personal benefit. The collapse of a company's reputation can stain the personal reputation of its directors." -George Miles, Member of the Board of Directors, AIG, EQT, Harley Davidson, HFF, and Wesco. "Nir Kossovsky has written a gripping tale, first educating the reader by distinguishing between corporate branding and reputation, then alarming us with case histories of mismanagement of corporate reputational crises, and finally reassuring all with a unique solution, i.e., insuring against the risk of reputational loss." -John H. Bennett, Partner, Global Brand Positioning, previously Chief Marketing Officer, Visa, Inc. "While directors know reputation is important, it often is treated as a vague 'good' until something bad happens. Nir Kossovsky does a great job, with many examples, of connecting reputation to stock price and to behaviors, before and after crises. If you are a director, a senior manager, or a regulator, you should read this book and remember the lessons it offers. There is no office which will restore reputation, but careful planning and quick response, as Nir points out,can make a big difference." -Herbert S. Winokur, Jr., former chairman on Enron's Board Finance Committee and a director of many for-profits and non-profits A company that takes a hit to its reputation-BP after the Gulf oil spill, Barclays after fiddling LIBOR, News Corp after the phone hacking scandal-enters a world of grief: market value falls along with employee morale, regulatory scrutiny increases, and customers defect and boycott. Reputation, Stock Price, and You: Why the Market Rewards Some Companies and Punishes Others shows how a company's reputation is created and how reputational value impacts corporate PandL and the personal finances of its many stakeholders. Better yet, it shows what you can do to profit from, increase, protect, monitor, evaluate, restore, and even insure reputational value. If your job, bonus, options, salary, or investments depend on the stock price of a public company-or on the sales, profitability, or value of a private company-you need to read this book to understand the concrete steps you can take to improve.…