Language: English
Published by Berlin ; Bern ; Wien : Peter Lang, 2019
ISBN 10: 3631775318 ISBN 13: 9783631775318
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Festeinband. Condition: Wie neu. 190 Seiten ; 21 cm, Tadelloses, neuwertiges Exemplar. - The present work is concerned with Integration of Computer and Internet tech-nologies into tertiary language education, and it puts special focus on one form of such Integration, that is, blended courses, here understood as courses which combine face-to-face (F2F) tuition with online learning. The reason for such focus is twofold. Firstly, more and more tertiary schools and universities are introducing blended courses in their Standard olfering and, consequently, there is a great demand for knowledge on how to design and implement such blended tuition. The present work aspires to add to the existing knowledge on the subject. Secondly, it is also believed that blended courses exactly are that form of technology Integration which can take advantage of the best techniques and approaches available in both: modern face-to-face language classroom and Computer technology. Admittedly, the research discussed in the last chapter of the work was initi-ated in 2006 and continued over the next few years. It might thus be considered too old to be relevant to the field. However, from the vantage point of 2017, the subject literature still reports on the need to share knowledge on how to effectively design and implement blended courses (NMC Horizon Report: 2015 Higher Education Edition, NMC Horizon Report: 2017 Higher Education Edition). In the field of language education specifically, McCarthy (2016: 248) points to the lack of canon or rulebook for BL programmes in language education. Hence, I hope this work will contribute to the discussion on the subject among scholars and practitioners. To understand the potential of blended language courses, it is necessary to see them in the bigger context of Computer Assisted Language Learning (CALL) as a developing field, with its history and ongoing efforts to wisely use Computer tech-nologies in language learning. Therefore, Chapter 1 is a short account of major developments in CALL from the 1960s tili the initial years of the New Millennium. Chapter 2 is a discussion of theories and assumptions used as bases for research in, and practice of, teaching languages with technologies. In no way exhaustive, it serves to accentuate those theories which have the biggest potential for blended courses. Each of the theories discussed in Chapter 2 has had its moments of strongest, and then weaker, impact on CALL. For example, while behaviourism was considered a valid learning theory (in CALL and in other fields) in the 1960s, it feil out of favour in the 1980s, when cognitivism took lead. These trends are presented in two analyses of paradigm shifts in section 2.6, which will hopefully allow the reader to see the leap that has been made in how technologies once were, and now are, seen in educational contexts. Evident is the move from the focus on the technology only, with a relative disregard of the students cognitive abilities and needs, or the context in which learning takes place, to the view of technology as only one element in the intricate net of learning experiences, in which not only the technology itself but also the students, teachers, situations, smaller, and bigger contexts all have a considerable impact on learning outcomes. Chapter 3 outlines the more recent context in which CALL has been taking place. Hence, it offers an overview of some issues shaping the landscape of ter-tiary language education today: the changing profile and learning needs of the Student, the impact of Computer use on the notions of literacy, and the growing phenomenon of Open Educational Resources. Chapter 4 is an overview of classic literature on language course design and implementation, and it provides the context for the discussion of how blended courses specifically are written and constructed, which is the subject of Chapter 5. After a revision of available literature on blended course design, Chapter 5 ends with a proposal of a framework for blended course design.
Language: English
Published by LAP LAMBERT Academic Publishing, 2024
ISBN 10: 6207843851 ISBN 13: 9786207843855
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Language: English
Published by Peter Lang GmbH, Internationaler Verlag der Wissenschaften, 2019
ISBN 10: 3631775318 ISBN 13: 9783631775318
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Language: English
Published by LAP LAMBERT Academic Publishing, 2024
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Published by LAP LAMBERT Academic Publishing, 2024
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Taschenbuch. Condition: Neu. Exploring consumer attitudes and activities | Magdalena Maciaszczyk | Taschenbuch | Englisch | 2024 | LAP LAMBERT Academic Publishing | EAN 9786207843855 | Verantwortliche Person für die EU: SIA OmniScriptum Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu.
Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - The book proposes a comprehensive framework for blended language course design. It builds extensively on existing literature on the subject and draws from empirical research presented therein. The framework will be of help for blended language course authors and designers, as well as publishers, heads of studies, teacher trainers, decision makers at all levels and also language teachers.
Language: English
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ISBN 10: 6207843851 ISBN 13: 9786207843855
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Published by LAP LAMBERT Academic Publishing Aug 2024, 2024
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 236 pp. Englisch.
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Published by LAP LAMBERT Academic Publishing, 2024
ISBN 10: 6207843851 ISBN 13: 9786207843855
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Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The book proposes a comprehensive framework for blended language course design. It builds extensively on existing literature on the subject and draws from empirical research presented therein. The framework will be of help for blended language course authors and designers, as well as publishers, heads of studies, teacher trainers, decision makers at all levels and also language teachers. 192 pp. Englisch.
Language: English
Published by LAP LAMBERT Academic Publishing, 2024
ISBN 10: 6207843851 ISBN 13: 9786207843855
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Published by LAP LAMBERT Academic Publishing Feb 2026, 2026
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 236 pp. Englisch.
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Published by LAP LAMBERT Academic Publishing Aug 2024, 2024
ISBN 10: 6207843851 ISBN 13: 9786207843855
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Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The concept of prosumption refers to a complex and dynamic market behaviour in which consumers not only buy products but also actively participate in the creation and development of goods and services. This involvement blurs the traditional boundaries between producers and consumers, leading to a change in market dynamics.Today's consumers are involved in the co-creation of value and products, transforming themselves from passive buyers to active market participants. Their role goes beyond traditional purchasing decisions to include activities such as creating brand identity and collaborating with producers, changing conventional marketing and management paradigms.Such consumption is in line with the new marketing approach, which integrates both tangible and intangible aspects of market interactions. It emphasises the importance of engaging consumers in meeting social, psychological, and self-realisation needs. As active consumers become more aware of their influence, they significantly influence how well companies meet market expectations and contribute to overall market value.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 236 pp. Englisch.
Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. The book proposes a comprehensive framework for blended language course design. It builds extensively on existing literature on the subject and draws from empirical research presented therein.The book proposes a comprehensive framework for blended la.
Language: English
Published by LAP LAMBERT Academic Publishing, 2024
ISBN 10: 6207843851 ISBN 13: 9786207843855
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The concept of prosumption refers to a complex and dynamic market behaviour in which consumers not only buy products but also actively participate in the creation and development of goods and services. This involvement blurs the traditional boundaries between producers and consumers, leading to a change in market dynamics.Today's consumers are involved in the co-creation of value and products, transforming themselves from passive buyers to active market participants. Their role goes beyond traditional purchasing decisions to include activities such as creating brand identity and collaborating with producers, changing conventional marketing and management paradigms.Such consumption is in line with the new marketing approach, which integrates both tangible and intangible aspects of market interactions. It emphasises the importance of engaging consumers in meeting social, psychological, and self-realisation needs. As active consumers become more aware of their influence, they significantly influence how well companies meet market expectations and contribute to overall market value.
Language: English
Published by Peter Lang, Peter Lang Jul 2019, 2019
ISBN 10: 3631775318 ISBN 13: 9783631775318
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Buch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The book proposes a comprehensive framework for blended language course design. It builds extensively on existing literature on the subject and draws from empirical research presented therein. The framework will be of help for blended language course authors and designers, as well as publishers, heads of studies, teacher trainers, decision makers at all levels and also language teachers. 192 pp. Englisch.
Language: English
Published by LAP LAMBERT Academic Publishing, 2026
ISBN 10: 6209609902 ISBN 13: 9786209609909
Seller: preigu, Osnabrück, Germany
Taschenbuch. Condition: Neu. Exploring consumer attitudes and activities | Second Edition | Magdalena Maciaszczyk | Taschenbuch | Englisch | 2026 | LAP LAMBERT Academic Publishing | EAN 9786209609909 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu Print on Demand.
Buch. Condition: Neu. The Design and Implementation of Blended Language Courses in Tertiary Education | Sylvia Maciaszczyk | Buch | Gebunden | Englisch | 2019 | Peter Lang | EAN 9783631775318 | Verantwortliche Person für die EU: Lang, Peter GmbH, Gontardstr. 11, 10178 Berlin, r[dot]boehm-korff[at]peterlang[dot]com | Anbieter: preigu Print on Demand.
Language: English
Published by LAP LAMBERT Academic Publishing Feb 2026, 2026
ISBN 10: 6209609902 ISBN 13: 9786209609909
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The concept of prosumption refers to a complex and dynamic market behaviour in which consumers not only buy products but also actively participate in the creation and development of goods and services. This involvement blurs the traditional boundaries between producers and consumers, leading to a change in market dynamics.Today's consumers are involved in the co-creation of value and products, transforming themselves from passive buyers to active market participants. Their role goes beyond traditional purchasing decisions to include activities such as creating brand identity and collaborating with producers, changing conventional marketing and management paradigms.Such consumption is in line with the new marketing approach, which integrates both tangible and intangible aspects of market interactions. It emphasises the importance of engaging consumers in meeting social, psychological, and self-realisation needs. As active consumers become more aware of their influence, they significantly influence how well companies meet market expectations and contribute to overall market value.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 236 pp. Englisch.