Margit Enke (64 results)
- Softcover
Seller: winni´s antiquariat, St. Georgen am Ybbsfelde, Austriawinni´s antiquariat
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Condition: Wie Neu!!. Wie Neu!!.
Commodity Marketing : Strategies, Concepts, and Cases
Enke, Margit (EDT); Geigenmüller, Anja (EDT); Leischnig, Alexander (EDT)
Language: English
Published by Springer, 2023
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Condition: As New. Unread book in perfect condition.
More images- Hardcover
- Signed
Seller: Bookbot, Prague, Czech RepublicBookbot
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Hardcover. Condition: Fine. Autoren- / zusammenhängende Unterschrift; Leichte Verformung / umgeknickte Seiten; Leichte Verschmutzung / Farbtonveränderung. Die Abgrenzung von Angeboten der Wettbewerber sowie die Profilierung der eigenen Leistungen gegenuber den Kunden ist insbesondere bei Commodities, d.h. undifferenzierten, homogenen und massgeblich uber den Preis unterscheidbaren Leistungen, eine grosse Herausforderung. Die Besonderheiten von Commodities haben dabei einen wesentlichen Einfluss auf die Ausgestaltung der Management- und Marketingaktivitaten. In der 2. Auflage reflektieren renommierte Autoren aus Wissenschaft und Praxis die aktuelle wissenschaftliche Diskussion. Sie entwickeln relevante Ansatze zur Differenzierung von Commodities bzw. einer gezielten De-Commoditisierung und weisen sowohl aus Kunden- als auch Unternehmenssicht Perspektiven auf, einer Commoditisierung erfolgreich zu begegnen. ".…
More imagesPublished by München, Oldenbourg, 1995., 1995
- Hardcover
- First Edition
- Signed
Seller: Antiquariat Hohmann, Schemmerhofen, GermanyAntiquariat Hohmann
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XIII, 274 S., gr.okt., zahlr. Fig. u.Tab., gr.okt., Pp., WaV. -- Erste Ausgabe. - Mit montierter handschriftlicher Widmung von Karl Lohmann, Margit Enke und Jan Körnert.- [ Wirtschaftswissenschaft Betriebswirtschaft Rechnungswesen J| 1995 N| Karl Lohmann N| Margit Enke N| Jan Körnert | 79004 ].
- Hardcover
Seller: Sigrun Wuertele buchgenie_de, Altenburg, GermanySigrun Wuertele buchgenie_de
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Condition: sehr gut - gebraucht. Gebundene Ausgabe 264 S. Sehr guter Zustand Original-Schutzumschlag, Foto und Cover nicht identisch Zustand: 2, sehr gut - gebraucht, Gebundene Ausgabe Gabler Verlag , 2005-09-14 264 S. , Commodity Marketing: Grundlagen und Besonderheiten, Enke, Margit.
Language: English
Published by Springer, 2023
- Softcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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US$ 91.70
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Condition: New. In English.
Commodity Marketing : Strategies, Concepts, and Cases
Enke, Margit (EDT); Geigenmüller, Anja (EDT); Leischnig, Alexander (EDT)
Language: English
Published by Springer, 2023
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 103.83
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Condition: New.
- Hardcover
Seller: Sigrun Wuertele buchgenie_de, Altenburg, GermanySigrun Wuertele buchgenie_de
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US$ 11.58
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Condition: Wie neu - gebraucht. Gebundene Ausgabe 264 S. Sehr guter Zustand, ohne Namenseintrag, Original-Schutzumschlag Zustand: 1, Wie neu - gebraucht, Gebundene Ausgabe Gabler Verlag , 2005-09-14 264 S. , Commodity Marketing: Grundlagen und Besonderheiten, Enke, Margit.
Language: English
Published by Springer, 2023
- Softcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
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US$ 100.38
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Condition: New.
Language: English
Published by Springer, 2023
- Softcover
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
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US$ 84.36
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Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Commoditization is a major challenge for companies in a wide range of industries, and commodity marketing has become a priority for many top managers. This book tackles the key issues associated with the marketing of commodities and the processes of commoditization and de-commoditization. It summarizes the state of the art on commodity marketing, providing an overview of current debates. It also offers managerial insights, case studies, and guidance to help manage and market commodity goods and services.…
Language: English
Published by Springer, 2023
- Softcover
Seller: Books Puddle, Woodside, NY, U.S.A.Books Puddle
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US$ 121.08
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Condition: New. 1st ed. 2022 edition NO-PA16APR2015-KAP.
Commodity Marketing: Strategies, Concepts, and Cases
Enke, Margit (Editor)/ Geigenmüller, Anja (Editor)/ Leischnig, Alexander (Editor)
Language: English
Published by Springer Nature, 2023
- Softcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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US$ 117.44
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Paperback. Condition: Brand New. 425 pages. 9.25x6.10x0.89 inches. In Stock.
Language: English
Published by Springer, 2023
- Softcover
Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
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US$ 121.06
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Condition: New.
Commodity Marketing : Strategies, Concepts, and Cases
Enke, Margit (EDT); Geigenmüller, Anja (EDT); Leischnig, Alexander (EDT)
Language: English
Published by Springer, 2022
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 134.83
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Condition: New.
Language: English
Published by Springer, 2022
- Hardcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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US$ 130.16
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Condition: New. In English.
Commodity Marketing : Strategies, Concepts, and Cases
Enke, Margit (EDT); Geigenmüller, Anja (EDT); Leischnig, Alexander (EDT)
Language: English
Published by Springer, 2022
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contact seller5-star sellerCondition: Used - As new
US$ 141.66
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Condition: As New. Unread book in perfect condition.
Language: English
Published by Springer, 2022
- Hardcover
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
Contact seller5-star sellerCondition: New
US$ 116.08
US$ 39.39 shippingShips from Germany to U.S.A.Quantity: 1 available
Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Commoditization is a major challenge for companies in a wide range of industries, and commodity marketing has become a priority for many top managers. This book tackles the key issues associated with the marketing of commodities and the processes of commoditization and de-commoditization. It summarizes the state of the art on commodity marketing, providing an overview of current debates. It also offers managerial insights, case studies, and guidance to help manage and market commodity goods and services.…
More imagesLanguage: English
Published by Springer, 2023
- Softcover
Seller: preigu, Osnabrück, Germanypreigu
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US$ 74.08
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Taschenbuch. Condition: Neu. Commodity Marketing | Strategies, Concepts, and Cases | Margit Enke (u. a.) | Taschenbuch | Management for Professionals | viii | Englisch | 2023 | Springer | EAN 9783030906597 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…
Language: English
Published by Springer, 2022
- Hardcover
Seller: Books Puddle, Woodside, NY, U.S.A.Books Puddle
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US$ 163.52
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Condition: New. 1st ed. 2022 edition NO-PA16APR2015-KAP.
Language: English
Published by Springer, 2022
- Hardcover
Seller: Mispah books, Redhill, SURRE, United KingdomMispah books
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US$ 190.96
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hardcover. Condition: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Language: German
Published by Frankfurt am Main : Fischer-Taschenbuch-Verl., 2002
- Softcover
Seller: Antiquarische Fundgrube e.U., Wien, AustriaAntiquarische Fundgrube e.U.
Contact seller5-star sellerCondition: Used
US$ 8.11
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Taschenbuch. Überarb. und erw. Neuausg. 313 S. Kante etw. bestoßen, m. Besitzerstemp. u. Nummerierung // Wirtschaft , Wörterbuch, Wirtschaft, Nachschlagewerke, Bibliographien L037 9783596154982 *.* Sprache: Deutsch Gewicht in Gramm: 340.
Language: German
Published by Gabler Verlag, 2009
Series: Book 7 of 12 - Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 78.66
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Condition: As New. Unread book in perfect condition.
Language: German
Published by Gabler Verlag, 2009
Series: Book 7 of 12 - Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 82.35
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Condition: New.
- Hardcover
Seller: Studibuch, Stuttgart, GermanyStudibuch
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US$ 16.53
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hardcover. Condition: Sehr gut. 264 Seiten; 9783409142540.2 Gewicht in Gramm: 1.
Language: German
Published by Deutscher Universitätsverlag, 2005
Series: Book 3 of 12 - Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 87.17
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Condition: As New. Unread book in perfect condition.
Language: German
Published by Gabler Verlag, 2009
Series: Book 7 of 12 - Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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US$ 75.56
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Condition: New.
Language: German
Published by Deutscher Universitätsverlag, 2007
Series: Book 5 of 12 - Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 93.13
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Condition: As New. Unread book in perfect condition.
Language: German
Published by Deutscher Universitätsverlag, 2006
Series: Book 4 of 12 - Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 93.13
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Condition: As New. Unread book in perfect condition.
Language: German
Published by Deutscher Universitätsverlag, 2006
Series: Book 4 of 12 - Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 94.35
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Condition: New.
Language: German
Published by Deutscher Universitatsverlag 2006-06, 2006
Series: Book 4 of 12 - Integratives Marketing - Wissenstransfer zwischen Theorie und Praxis
- Softcover
Seller: Chiron Media, Wallingford, United KingdomChiron Media
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US$ 79.38
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PF. Condition: New.
