Michael Behnke (111 results)

Condition: very_good. Item may have minor cosmetic defects marks, wears, cuts, bends, crushes on the cover, spine, pages or dust cover. Shrink wrap, dust covers, or boxed set case may be missing. Item may contain remainder marks on outside edges, which should be noted in Product Details. Item may be missing bundled media. Roberto Appiani; Michael Bainbridge; Modris Baum; Dan Behnke; Joe Budd; Thomas Calligaro; Jeff Scovill; William B. Simmons; Joachim Zang; Gary Zito; Berthold Ottens; Ed Raines; Stefan Weiss; Herwig Pelckmans; George F. Kunz; Gilla Simon; John Smolski (illustrator).…

perfect. Condition: Very Good. Roberto Appiani; Michael Bainbridge; Modris Baum; Dan Behnke; Joe Budd; Thomas Calligaro; Jeff Scovill; William B. Simmons; Joachim Zang; Gary Zito; Berthold Ottens; Ed Raines; Stefan Weiss; Herwig Pelckmans; George F. Kunz; Gilla Simon; John Smolski (illustrator).

Condition: New.

Condition: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books.

Paperback or Softback. Condition: New. In One Word: The Power of Razor-Sharp Brand Positioning to Lower Costs and Improve Results. Book.

Condition: As New. Unread book in perfect condition.

Condition: New.

perfect. Condition: Very Good. Jeff Scovil; Harold And Erica Van Pelt; Michael Bainbridge; Terry Szenics; Brian Kosnar; Frank De Wit; Daniel Beams; John A. Jaszczak; Jesse La Plante; Saul Krotki; Dan Behnke; David K. Joyce; Tino Hammid; Bendegúz Nagy; Mark Garcia; Jordi Fabre; Mark Pirlo (illustrator).…

Hardcover. Condition: Gut. 24cm XIV.; 28 Abb.; 419. Hardcover. Zustand: Gut gering gebräunt (Innen); Kleiner Schrifteintrag auf dem Titelblatt; Einband (Außen) hat geringe Gebrauchsspuren; Schutzumschlag fehlt, oder es gibt keinen; Und in englischer Sprache; * Die Photos sind original von uns erstellt worden, u.a. erkennbar an einem kleinen weißen Stück Papier im oberen Schnitt. Ab und an verwenden Suchmaschinen Verlagsphotos, bei den Portalen selbst, werden aber nur unsere Originalphotos gezeigt.…

Hardcover. Condition: Gut. 24cm XIX.; 26 Abb.; 386. Hardcover. Zustand: Gut gering bis leicht gebräunt (Innen); Kleiner Schrifteintrag auf dem Titelblatt; Einband (Außen) hat geringe Gebrauchsspuren; Schutzumschlag fehlt, oder es gibt keinen; Und in englischer Sprache; * Die Photos sind original von uns erstellt worden, u.a. erkennbar an einem kleinen weißen Stück Papier im oberen Schnitt. Ab und an verwenden Suchmaschinen Verlagsphotos, bei den Portalen selbst, werden aber nur unsere Originalphotos gezeigt.…

Hardcover. Condition: Gut. 24cm XVIII.; 54 Abb.; 696. Hardcover. Sprache: Englisch, Zustand: Gut gering gebräunt (Innen); Kleiner Schrifteintrag auf dem Titelblatt; Einband (Außen) hat geringe Gebrauchsspuren; Schutzumschlag fehlt, oder es gibt keinen; * Die Photos sind original von uns erstellt worden, u.a. erkennbar an einem kleinen weißen Stück Papier im oberen Schnitt. Ab und an verwenden Suchmaschinen Verlagsphotos, bei den Portalen selbst, werden aber nur unsere Originalphotos gezeigt.…

Paperback. Condition: new. Paperback. "In One Word" analyzes and discusses the underlying dynamics, as well as the unique technique and methodology of defining a brands value proposition in just one word. This book offers deep insights to marketers and communication professionals, helping them to better understand what it takes to build successful brands. Many of todays power brands are succeeding in defining what they stand for in a single word. When executed properly, a one-word brand positioning is unleashing powerful synergies in the brand-building and management process by aligning everyone involved in the same strategic direction.Through this approach, a company's resourcefulness, energy, and creativity are being bundled and directed towards the same objective. In this surprising approach to branding, a single word is ultimately driving the entire brand-related marketing and sales operation. For instance, Glamour drives the LOreal Paris brand, while Nivea stands for Care. Michael Behnke provides practical guidance on building power brands, offering tangible advice and real-life illustrations to empower branding professionals in their quest to build unique brands that deliver rewarding results. For instance, Glamour drives the LOreal Paris brand, while Nivea stands for Care. Michael Behnke provides practical guidance on building power brands, offering tangible advice and real-life illustrations to empower branding professionals in their quest to build unique brands that deliver rewarding results. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Soft cover. Condition: New. No Jacket. 1st Edition. Populations in both eastern and western cultures have been mining, trading, and carving garnets for millennia. Named for its likeness to the flesh and seeds of the pomegranate (Latin granatus), garnet is most commonly thought of as a red gemstone, but it actually occurs in all colors of the spectrum. In fact, garnet is a complex group of fifteen separate mineral species, which are sometimes hard to differentiate visually and more often than not occur together in the same specimen. Six of these species - almandine, andradite, grossular, pyrope, spessartine, and uvarovite - are regularly featured in mineral cabinets and jewelry. Garnets are also valued for much more than their aesthetics: they are important rock-forming minerals enhancing our understanding of geologic events; they are commercially valuable as abrasives; they are part of an 'indicator' mineral suite used by geologists to locate diamond deposits; and they are great crystallographic examples with their textbook-perfect dodecahedral shapes. Yet even with this abundance, truly fine garnet specimens and large gemstones are surprisingly difficult to find. Contributions by: Lothar Ackermann, Marco Amabili, Marc B. Auguste, Russell Behnke, Dudley Blauwet, Bill Dameron, James Eason, Thomas Fehr, H. Albert Gilg, Mickey Gunter, Jaroslav Hyrsl, John I. Koivula, Jirí KouÅ™imský, Günther Neumeier, Bertold Ottens, Pete Modreski, Herwig Pelckmans, Paul Pohwat, Gilla Simon, Francesco Spertini, Gloria Staebler, Ingrid S. Weber, Joachim Zang, Gary Zito Edited by: H. Albert Gilg, Daniel Kile, Suzanne Liebetrau, Pete Modreski, Günther Neumeier, Gloria Staebler Illustrations by: Roberto Appiani, Michael Bainbridge, Modris Baum, Dan Behnke, Dudley Blauwet, Joe Budd, Thomas Calligaro, Matteo Chinellato, Rick Cowley, H. Albert Gilg, Mickey Gunter, Manfred Henkel, Rupert Hochleitner, Richard Jackson, John I. Koivula, George F. Kunz, Arthur Lakes, John Lucking Hans Jörg Müllenmeister, Günther Neumeier, Rui Nunes, Herb Obodda Eric Offerman, Berthold Ottens, Gerold Pascher, Herwig Pelckmans, Tony Peterson, Ed Raines, Jochen Schlüter, Jeff Scovil, William 'Skip' Simmons, Gilla Simon, John Smolski, Walter Ungerank, John Veevaert, Andreas Weerth, Stefan Weiss, Stephan Wolfsried, Gary Zito. Roberto Appiani; Michael Bainbridge; Modris Baum; Dan Behnke; Joe Budd; Thomas Calligaro; Jeff Scovill; William B. Simmons; Joachim Zang; Gary Zito; Berthold Ottens; Ed Raines; Stefan Weiss; Herwig Pelckmans; George F. Kunz; Gilla Simon; John Smolski (illustrator). …

Hardcover. Condition: Gut. 24cm XVI.; 50 Abb.; 435. Hardcover. Zustand: Gut gering gebräunt (Innen); Kleiner Schrifteintrag auf dem Titelblatt; Einband (Außen) hat geringe bis leichte Gebrauchsspuren; Schutzumschlag fehlt, oder es gibt keinen; Und in englischer Sprache; Drei Besitzerstempel auf Schnitt; * Die Photos sind original von uns erstellt worden, u.a. erkennbar an einem kleinen weißen Stück Papier im oberen Schnitt. Ab und an verwenden Suchmaschinen Verlagsphotos, bei den Portalen selbst, werden aber nur unsere Originalphotos gezeigt.…

Soft cover. Condition: As New. 1st Edition. As new, great condition. From its mineralogy to its landscape to its personalities, Bolivia is an enigmatic place where anything can happen. For centuries, Bolivia's mines and minerals have influenced its history, attracting conquerors, inciting wars and unrest, and making a few men obscenely rich. Bolivia is an impoverished country, which hosts a wealth of resources. Jeff Scovil; Harold And Erica Van Pelt; Michael Bainbridge; Terry Szenics; Brian Kosnar; Frank De Wit; Daniel Beams; John A. Jaszczak; Jesse La Plante; Saul Krotki; Dan Behnke; David K. Joyce; Tino Hammid; Bendegúz Nagy; Mark Garcia; Jordi Fabre; Mark Pirlo (illustrator).…

Softcover. Originalbroschur, 21 x 15 cm, 92 Seiten . Gut erhalten. -- Bitte Portokosten außerhalb EU erfragen! / Please ask for postage costs outside EU! / S ' il vous plait demander des frais de port en dehors de l ' UE! // Bitte beachten Sie auch unsere Fotos! / Please also note our photos! / Veuillez noter nos photos -- Leuchtender Herbstbeginn! Wie wäre es mit einem guten Buch? Bei uns werden Sie fündig, stöbern Sie in unserem Ladengeschäft oder online. -- Wir kaufen Ihre werthaltigen Bücher! K00390-105833. …

Paperback. Condition: New. "In One Word" analyzes and discusses the underlying dynamics, as well as the unique technique and methodology of defining a brand's value proposition in just one word. This book offers deep insights to marketers and communication professionals, helping them to better understand what it takes to build successful brands. Many of today's power brands are succeeding in defining what they stand for in a single word. When executed properly, a one-word brand positioning is unleashing powerful synergies in the brand-building and management process by aligning everyone involved in the same strategic direction.Through this approach, a company's resourcefulness, energy, and creativity are being bundled and directed towards the same objective. In this surprising approach to branding, a single word is ultimately driving the entire brand-related marketing and sales operation. For instance, "Glamour" drives the L'Oréal Paris brand, while Nivea stands for "Care." Michael Behnke provides practical guidance on building power brands, offering tangible advice and real-life illustrations to empower branding professionals in their quest to build unique brands that deliver rewarding results.…

Paperback. Condition: Brand New. 210 pages. 9.25x6.10x9.21 inches. In Stock.

Hardcover. Condition: Good. 3rd Edition. ISBN: 0205131638; 9780205131631 ; 3rd edition ; 1st printing ; color pictorial boards ; xxii, 682 pp. ; several illustrations, mostly color ; some highlighting ; numerous examples of modern culture and imagery ; G. Book.

Soft cover. Condition: As New. 1st Edition. As new, great condition. The spectacular landscapes of the San Juan Mountains in southwestern Colorado are graphic evidence of the violent geology that concentrated a wealth of minerals in the triangle loosely defined by the picturesque mining towns of Telluride, Silverton, and Ouray. An ancient hunting ground of indigenous peoples, these rugged high peaks concealed gold and silver discovered 150 years earlier by westerners. These discoveries spurred mining booms and engineering feats as man worked to penetrate the ore- and crystal-laden cliffs and peaks. Allan Young; Jeff Scovil; Jack Brauer; Michael Bainbridge; Dan Behnke; William W. Besse; William Henry Jackson; Joe Budd; John Smolski (illustrator).…

Condition: As New. Unread book in perfect condition.

Condition: Good. Paperback, illustrated with numerous photographs in colour, 4to. ExtraLapis English No. 15. Allan Young; Jeff Scovil; Jack Brauer; Michael Bainbridge; Dan Behnke; William W. Besse; William Henry Jackson; Joe Budd; John Smolski (illustrator).

Condition: Good. Paperback, illustrated with numerous photographs in colour, 4to. ExtraLapis English No. 12. Jeff Scovil; Harold And Erica Van Pelt; Michael Bainbridge; Terry Szenics; Brian Kosnar; Frank De Wit; Daniel Beams; John A. Jaszczak; Jesse La Plante; Saul Krotki; Dan Behnke; David K. Joyce; Tino Hammid; Bendegúz Nagy; Mark Garcia; Jordi Fabre; Mark Pirlo (illustrator). …

Paperback. Condition: new. Paperback. Mit einem Wort analysiert und diskutiert die zugrunde liegenden Dynamiken sowie die einzigartige Technik und Methodik, das Wertversprechen einer Marke mit nur einem Wort zu definieren. Dieses Buch bietet tiefgehende Einblicke fuer Marketing- und Kommunikationsfachleute und hilft ihnen, besser zu verstehen, was es braucht, um erfolgreiche Marken aufzubauen. Viele der heutigen starken Marken schaffen es, mit einem einzigen Wort auszudruecken, wofuer sie stehen. Wenn diese Positionierung richtig umgesetzt wird, entfaltet sie maechtige Synergien im Markenaufbau und -management, indem sie alle Beteiligten auf eine gemeinsame strategische Richtung ausrichtet.Durch diesen Ansatz werden die gebuendelten Ressourcen, Energien und Kreativitaet eines Unternehmens auf ein gemeinsames Ziel ausgerichtet. In diesem ueberraschenden Branding-Ansatz treibt ein einziges Wort letztlich die gesamte markenbezogene Marketing- und Vertriebsstrategie an. So steht beispielsweise die Marke L'Oreal Paris fuer Glamour, waehrend Nivea fuer Pflege steht. Michael Behnke bietet praktische Orientierungshilfen fuer den Aufbau starker Marken und liefert greifbare Ratschlaege sowie reale Beispiele, um Markenverantwortliche bei ihrem Streben nach einzigartigen Marken mit lohnenden Ergebnissen zu unterstuetzen. mso-fareast-language: DE;">Mit einem Wort analysiert und diskutiert die zugrunde liegenden Dynamiken sowie die einzigartige Technik und Methodik, das Wertversprechen einer Marke mit nur einem Wort zu definieren. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Condition: New.

Gebundene Ausgabe. Condition: Sehr gut. 716 Seiten; Sehr gut erhalten ZA 9336088 Sprache: Englisch Gewicht in Gramm: 500.

Hardcover. Condition: Very Good. 1. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Condition: very_good.

Hardcover. Condition: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - 'In One Word' analyzes and discusses the underlying dynamics, as well as the unique technique and methodology of defining a brand s value proposition in just one word. This book offers deep insights to marketers and communication professionals, helping them to better understand what it takes to build successful brands. Many of today s power brands are succeeding in defining what they stand for in a single word. When executed properly, a one-word brand positioning is unleashing powerful synergies in the brand-building and management process by aligning everyone involved in the same strategic direction.Through this approach, a company's resourcefulness, energy, and creativity are being bundled and directed towards the same objective. In this surprising approach to branding, a single word is ultimately driving the entire brand-related marketing and sales operation. For instance, Glamour drives the L Oréal Paris brand, while Nivea stands for Care. Michael Behnke provides practical guidance on building power brands, offering tangible advice and real-life illustrations to empower branding professionals in their quest to build unique brands that deliver rewarding results.…