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Marketing Cases from Emerging Markets
Language: English
Published by Springer Berlin / Heidelberg, 2013
ISBN 10: 3642368603 ISBN 13: 9783642368608
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:9783642368608.
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:9783642368608.
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Marketing Cases from Emerging Markets.
Language: English
Published by Berlin, Heidelberg, Springer., 2014
ISBN 10: 3642368603 ISBN 13: 9783642368608
Seller: Universitätsbuchhandlung Herta Hold GmbH, Berlin, Germany
Association Member: GIAQ ILAB VDA
Seller rating 4 out of 5 stars
IX, 167 p. 6 illus. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. Stamped. Sprache: Englisch.
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Instructor's Manual for Strategic Marketing Cases in Emerging Markets: A Companion Volume
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
US$ 38.24
US$ 16.09 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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US$ 35.10
US$ 20.81 shipping
Ships from United Kingdom to U.S.A.Quantity: 10 available
Add to basketPF. Condition: New.
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US$ 60.86
US$ 13.43 shipping
Ships from United Kingdom to U.S.A.Quantity: 1 available
Add to basketPaperback. Condition: Brand New. reprint edition. 176 pages. 9.25x6.10x0.39 inches. In Stock.
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Marketing Cases from Emerging Markets
Seller: Sigrun Wuertele buchgenie_de, Altenburg, Germany
Seller rating 5 out of 5 stars
Condition: Sehr gut - gebraucht. Gebundene Ausgabe 167 S. Sehr guter Zustand, ohne Namenseintrag, Zustand: 2, Sehr gut - gebraucht, Gebundene Ausgabe Springer , 2013 167 S. , Marketing Cases from Emerging Markets, Dilip S. Mutum, Sanjit Kumar Roy, Eva.
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Condition: New. pp. 166.
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Condition: New. pp. 166.
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Marketing Cases from Emerging Markets
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
US$ 69.76
US$ 16.09 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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Marketing Cases from Emerging Markets
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
US$ 69.76
US$ 16.09 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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Condition: New. pp. 167.
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Strategic Marketing Cases in Emerging Markets (Paperback)
Language: English
Published by Springer International Publishing AG, Cham, 2018
ISBN 10: 3319846795 ISBN 13: 9783319846798
Paperback. Condition: new. Paperback. This book helps students to develop a critical understanding of the service business scenarios and strategies used in marketing for emerging markets. The case studies presented focus on creating, communicating and delivering customer value to emerging market consumers through various marketing strategies, processes and programs in the context of emerging market dynamics, consumer diversity, and competitors. By illustrating a range of actual business situations, this case book will help students acquire the skills they need to make informed marketing decisions in emerging markets. Further, it provides instructors, students, and practitioners alike a framework for understanding the strategic marketing dynamics at work in these countries. This book helps students to develop a critical understanding of the service business scenarios and strategies used in marketing for emerging markets. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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US$ 65.90
US$ 20.81 shipping
Ships from United Kingdom to U.S.A.Quantity: 10 available
Add to basketPaperback. Condition: New.
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US$ 64.85
US$ 26.86 shipping
Ships from United Kingdom to U.S.A.Quantity: 2 available
Add to basketPaperback. Condition: Brand New. 104 pages. 9.25x6.10x0.24 inches. In Stock.
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Condition: New. pp. 180.
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US$ 92.03
US$ 13.43 shipping
Ships from United Kingdom to U.S.A.Quantity: 2 available
Add to basketHardcover. Condition: Brand New. 2014 edition. 350 pages. 9.25x6.10x0.75 inches. In Stock.
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Services Marketing Cases in Emerging Markets: An Asian Perspective
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
US$ 90.85
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Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In English.
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Services Marketing Cases in Emerging Markets: An Asian Perspective
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
US$ 90.85
US$ 16.09 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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US$ 87.72
US$ 20.81 shipping
Ships from United Kingdom to U.S.A.Quantity: 10 available
Add to basketPF. Condition: New.
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Condition: New. Softcover reprint of the original 1st ed. 2017 edition NO-PA16APR2015-KAP.
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US$ 89.71
US$ 26.86 shipping
Ships from United Kingdom to U.S.A.Quantity: 2 available
Add to basketPaperback. Condition: Brand New. reprint edition. 180 pages. 9.25x6.10x0.41 inches. In Stock.
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Marketing Cases from Emerging Markets
Language: English
Published by Springer Berlin Heidelberg, 2016
ISBN 10: 3662511231 ISBN 13: 9783662511237
Condition: New.
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Marketing Cases from Emerging Markets
Language: English
Published by Springer Berlin Heidelberg, 2013
ISBN 10: 3642368603 ISBN 13: 9783642368608
Condition: New.
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Condition: New. pp. 400.
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Instructor's Manual for Strategic Marketing Cases in Emerging Markets : A Companion Volume
Language: English
Published by Springer, Berlin, Springer, 2017
ISBN 10: 3319526960 ISBN 13: 9783319526966
Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This is a teaching companion to the case studies provided in the book 'Strategic Marketing Cases in Emerging Markets' and is intended to help teachers and trainers follow a pedagogic line by using the case studies to develop a critical understanding of the service business scenarios and strategies for marketing in emerging markets. The authors provide extensive teaching notes for each of the cases, covering the pedagogy of the case study, the prerequisites to understanding it, case-specific teaching objectives, a suggested teaching approach, and a case synopsis. Each case is then rounded out with suggested discussion questions and concise answers, as well as additional reading to enhance the teaching and learning experience in the classroom.
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Taschenbuch. Condition: Neu. Instructor's Manual for Strategic Marketing Cases in Emerging Markets | A Companion Volume | Atanu Adhikari (u. a.) | Taschenbuch | xii | Englisch | 2017 | Springer | EAN 9783319526966 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
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US$ 102.38
US$ 33.58 shipping
Ships from United Kingdom to U.S.A.Quantity: 1 available
Add to basketPaperback. Condition: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
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Marketing Cases from Emerging Markets
Language: English
Published by Springer Berlin Heidelberg, 2016
ISBN 10: 3662511231 ISBN 13: 9783662511237
Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Despite the fact that experts acknowledge the importance of the emerging markets, there is a dearth of real case studies specially focussed on marketing issues. This case study book addresses that need. It is also important and timely in providing a framework for instructors and researchers (both academic and industry) to understand the dynamics occurring in emerging markets. This book is composed of long and short real cases with varying complexity in different sectors including airlines, hotel, fashion, etc. These will cover issues which are unique to the emerging markets (including the BRIC countries) to understand the dynamics occurring in these countries. With its case studies, collection of questions, and real-life marketing examples, this book offers unique benefits to marketing students and educators across the world. A must-have for every marketing course module.
