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Schmidt Arne C (6 results)
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Origin effects and their strategic implications. Consumer behavior in the Japanese market.
Language: English
Published by Petersberg, Kr Fulda : Michael Imhof Verlag, 2012
ISBN 10: 3865687954 ISBN 13: 9783865687951
Seller: Borkert, Schwarz und Zerfaß GbR, Berlin, Germany
Seller rating 5 out of 5 stars
Originalbroschur. Condition: Sehr gut. 256 S. Through extensive research this book provides a timely look into country of origin effects. The study combines an empirical approach with a thorough analysis of cultural and social aspects and analyses consumer attitudes, risk assumptions, and in-group versus out-group rationales which can influence success in todays Japanese retail market. Following an in-depth study of general origin effects the research focuses on the question whether Japanese retail banking customers use country of origin information as a heuristic cue to construct, consciously or subconsciously, specific risk profiles for banks of different national origin. This research confirms some previous hypotheses but also reveals new findings which challenge old beliefs. The strategic implications of these findings are discussed in detail and the book also suggests how firms could use origin cues as a comparative advantage to achieve greater success. ISBN 9783865687951 Sprache: Englisch Gewicht in Gramm: 523.
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David Hilbert's Lectures on the Foundations of Physics, 1915-1927 : Relativity, Quantum Theory And Epistemology
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
US$ 204.95
US$ 19.80 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New.
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Condition: As New. Unread book in perfect condition.
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David Hilbert's Lectures on the Foundations of Physics, 1915-1927 : Relativity, Quantum Theory And Epistemology
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
US$ 240.85
US$ 19.80 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: As New. Unread book in perfect condition.
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Biologie, Anatomie, Physiologie für die Pflegeberufe, ein kompaktes Lehrbuch
Language: German
Published by Jungjohann, Neckarsulm, 1995
ISBN 10: 3824318245 ISBN 13: 9783824318247
Hardcover. Condition: Sehr gut. 2., erg. Aufl. Dieses Buch befindet sich in einem sehr guten Zustand und wurde stets sorgfältig behandelt. ---. nein.
