Consumer Behavior by Wang (100 results)

paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2023-12 Publisher: China Financial Publishing House This book reviews the evolution of Chinese residents' consumption behavior after the reform and opening up to find the realistic basis for this study. At the same time. it compares the development of personal credit markets and residents' consumption behavior habits in developed countries such as the United States. the United Kingdom and Japan. and uses the experience of developed countries as a referenc.…

Soft cover. Condition: New. Language:Chinese.Author:WANG JIAN MING.Binding:Soft cover.Publisher:China Social Sciences Publishing House Pub. Date ..

paperback. Condition: New. Paperback. Pub Date: 2023-01 Pages: 251 Language: Chinese Publisher: China Renmin University Press The compilation of this textbook is basically based on the main line of the consumer purchase decision-making process and its internal and external influencing factors. The main contents include consumer purchase decisions. consumer psychological activities. consumer needs and motivations. consumer personality. self-concept and lifestyle. social environment and consumer behavior. products. price.…

paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2024-05 Pages: 399 Publisher: China Machinery Press This book extensively draws on the latest research results on consumer behavior. combines new phenomena. new problems. and new information. and selects materials closely related to consumer hot spots in life. In addition. the two editors have accumulated experience in teaching the Consumer Behavior course. On the basis of a comprehensive introduction to the main concepts of consumer behavior. the connota.…

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paperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2023-06 Pages: 280 Publisher: Zhejiang University Press This book is the result of the National Social Science Fund General Project Research on Consumer Multi-reference Point Selection and Its Influence Based on Big Data (Project No.: 16BGL087). The main contents of this book are as follows: Establish a mixed expert model to evaluate the impact of reference point effect on consumer decision-making and evaluate whether there are differences in consumer ref. …

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Condition: New. In English.

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Soft cover. Condition: New. Language:Chinese.Author:WANG SHENG HUI.Binding:Soft cover.Publisher:Chinese People s University Press Pub. Date :2006-.

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Taschenbuch. Condition: Neu. Smart Meter Data Analytics | Electricity Consumer Behavior Modeling, Aggregation, and Forecasting | Yi Wang (u. a.) | Taschenbuch | xxi | Englisch | 2021 | Springer | EAN 9789811526268 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…

Condition: New. In English.

Paperback. Condition: Brand New. 316 pages. 9.25x6.10x0.75 inches. In Stock.

Condition: New. 2023rd edition NO-PA16APR2015-KAP.

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Taschenbuch. Condition: Neu. Cultural and Social Influences on Consumer Behavior | Uncertainty Avoidance, Rituals, and External Threats | Xuehua Wang | Taschenbuch | Management for Professionals | xii | Englisch | 2024 | Springer | EAN 9789819961856 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…

Condition: Hervorragend. Zustand: Hervorragend | Seiten: 256 | Sprache: Englisch | Produktart: Bücher | This book explores how cultural and social influences affect consumer decision making with a focus on uncertainty avoidance, rituals, and external threats. Indeed, uncertainty avoidance can exert significant influence on consumer behavior. For example, consumers in a culture with high uncertainty avoidance may show less positive attitudes towards new products than those in a culture with low uncertainty avoidance. Prior cultural research has mainly focused on how individualism/collectivism or power distance belief influences consumer attitudes and behaviors at an individual level, while seldom does research investigate the effect of uncertainty avoidance on consumption. This book examines how uncertainty avoidance affects superstitious consumption as well as its underlying mechanism and boundary condition. Rituals, as a component of culture, can affect consumer behaviors. However, few studies have shedded light on how repeating rituals can affect consumers¿ willingness to use the products involved in the ritual. Consumer behavior is complex. Consumers are surrounded with various external threats such as health, economic, and informational threats, while prior research has primarily focused on health threats. Beyond this, inter-client conflicts, as a special type of social threat, can also affect consumption experience. In all, this book aims to examine how uncertainty avoidance, rituals and external threats influence consumer attitudes and behaviors. In this book, new research models would be developed. This book enriches our understanding on how cultural and social influences affect consumer decision making and provides insights for both researchers and practitioners in marketing.…

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paperback. Condition: New. Paperback.Pub Date:2021-12-01 Pages:246 Language:Chinese Publisher:Science PressConsumers are the last line of defense to ensure the safety of imported food and prevent foodborne diseases. A series of behaviors that consumers take to ensure safe food consumption can be called food safety self-protection behaviors. Research on Consumers' Food Safety Self-Protection Behavior is guided by social psychology. consumer behavior. public health management. and risk management theories to construct th.…

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