Cyril C Freer (9 results)

Condition: Good. Good condition book without dust jacket. Boards are clean with little wear, spine sunned. Book has clean and bright contents with no ink markings.

Hardcover. Condition: Very Good. First Edition. 347pp. Still well bound and interior in nice clean condition. No names or inscriptions. Owner's name.

Hardback. Condition: Good. Revised Edition. Signed by The Author with a dedication. Revised ed 1925, 352 pp illustrated. Red cloth rubbed sporadic foxing. A good copy.

Hardcover. Condition: Good. No Jacket. First Edition. Moderate general wear to cloth. Foxing to edges of page-block. Scattered light foxing internally. Twon corporate ink stamps to ffep. Binding sound. 847pp Size: 150mm x 220mm. Book.

Hardcover. Condition: VG. No Jacket. 1st ed. f/piece (author photo w.tissue guard)+347, num.ills inc. 14 plates (3 col.); outer sides of endpapers browned, otherwise internally clean, tight & unmarked, Red cloth covers with gilt-lettered sp. clean and virtually unworn, v.sl.hint of sunfading to sp. A comprehensive and entertaining work with coverage of printing, advertisement design, types of advertising, 'psychology of salesmanship' and psychological topics such as 'association of ideas' and memory, practical issues such as organizing campaigns, design process etc. Apparently scarce, and certainly so in this condition. …

New edition. Very good copy in the original gilt-blocked cloth. Spine bands and panel edges somewhat dulled and rubbed as with age. Remains quite well-preserved overall. Physical description: 353 pages, 15 plates ; 22 cm. Subjects: Advertising; Handbooks. 1 Kg.

New edition. Very good copy in the original gilt-blocked cloth. Spine bands and panel edges somewhat dulled and rubbed as with age. Remains quite well-preserved overall. Physical description: 353 pages, 15 plates ; 22 cm. Subjects: Advertising; Handbooks. 1 Kg.

1st edition. With B&W illustrations. Spine a little faded. Crease on front board. Used - Good. Good hardback (no dust jacket) Used - Good. Good hardback (no dust jacket).

pp. 229, (iii). Frontispiece, 63 figures mostly in text; 347, (i). Portrait frontispiece, 15 plates and many text figures, Appendix of Type Faces. Both in original red cloth, a little faded, else very good copies. *The illustrations show period advertisements.