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  • Language: English

    Published by Pearson Education (US), 2008

    0132336537 / 9780132336536

    • Softcover
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    Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condition: Used - Good

    US$ 4.50

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    Paperback. Condition: Good. Best is the book that focuses on marketing performance, marketing profitability, and the role marketing strategies play in building the profits of a business.

  • Language: English

    Published by Pearson College Div, 2008

    0132336537 / 9780132336536

    • Softcover

    Seller: Zoom Books East, Glendale Heights, IL, U.S.A.Zoom Books East

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    Condition: Used - Good

    US$ 4.51

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    Condition: good. Book is in good condition and may include underlining highlighting and minimal wear. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

  • Language: English

    Published by Pearson College Div, 2008

    0132336537 / 9780132336536

    • Softcover

    Seller: Zoom Books Company, Lynden, WA, U.S.A.Zoom Books Company

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    Condition: Used - Very good

    US$ 4.53

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    Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

  • Language: English

    Published by Prentice Hall, 1999

    0130145467 / 9780130145468

    • Softcover

    Seller: ZBK Books, Carlstadt, NJ, U.S.A.ZBK Books

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    Condition: Used - Very good

    US$ 5.11

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    Condition: very_good. Fast & Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.

  • Language: English

    Published by Prentice Hall, 1999

    0130145467 / 9780130145468

    • Softcover

    Seller: More Than Words, Waltham, MA, U.S.A.More Than Words

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    Condition: Used - Good

    US$ 1.26

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    Condition: Good. . . All orders guaranteed and ship within 24 hours. Before placing your order for please contact us for confirmation on the book's binding. Check out our other listings to add to your order for discounted shipping.

  • Language: English

    Published by Prentice Hall (edition Second Edition), 1999

    0130145467 / 9780130145468

    • Softcover

    Seller: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Condition: Used - Very good

    US$ 5.62

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    Paperback. Condition: Very Good. Second Edition. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Language: English

    Published by Pearson Education (US), 2004

    0131469568 / 9780131469563

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    Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condition: Used - Good

    US$ 5.84

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    Paperback. Condition: Good. For MBA level Marketing Management and/or Marketing Strategy courses, or a capstone undergraduate marketing course. Strategic, applied, and performance-oriented.  While most textbooks in this area stress concepts and theory, Market-Based Management, 4e,  incorporates a more strategic and applied approach.  External performance metrics of a business are emphasized and actual measurement tools are provided.  Its streamlined organization makes it ideal for courses in which outside cases and readings will be assigned.…

  • Language: English

    Published by Pearson Education (US), 2004

    0131469568 / 9780131469563

    • Softcover
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    Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Paperback. Condition: Very Good. For MBA level Marketing Management and/or Marketing Strategy courses, or a capstone undergraduate marketing course. Strategic, applied, and performance-oriented.  While most textbooks in this area stress concepts and theory, Market-Based Management, 4e,  incorporates a more strategic and applied approach.  External performance metrics of a business are emphasized and actual measurement tools are provided.  Its streamlined organization makes it ideal for courses in which outside cases and readings will be assigned.…

  • Language: English

    Published by Pearson College Div (edition 4), 2005

    0131469568 / 9780131469563

    • Softcover

    Seller: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Condition: Used - Fair

    US$ 5.85

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    Paperback. Condition: Fair. 4. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

  • Language: English

    Published by Prentice Hall, 1999

    0130145467 / 9780130145468

    • Softcover
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    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Very good

    US$ 6.49

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    Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by Pearson Education (US), 2008

    0132336537 / 9780132336536

    • Softcover

    Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc

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    Condition: Used - Good

    US$ 6.50

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    Paperback. Condition: Good. Best is the book that focuses on marketing performance, marketing profitability, and the role marketing strategies play in building the profits of a business.

  • Language: English

    Published by Pearson College Div, 2008

    0132336537 / 9780132336536

    • Softcover
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    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Good

    US$ 6.57

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    Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by Pearson College Div, 2008

    0132336537 / 9780132336536

    • Softcover
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    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Very good

    US$ 6.57

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    Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by Prentice Hall, 1999

    0130145467 / 9780130145468

    • Softcover

    Seller: BookHolders, Towson, MD, U.S.A.BookHolders

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    US$ 6.61

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    Condition: Very Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: second ] Publisher: Prentice Hall Pub Date: 11/2/1999 Binding: Paperback Pages: 416 second edition.

  • Language: English

    Published by Pearson Education (US), 1997

    0131064851 / 9780131064850

    • Softcover
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    Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condition: Used - Good

    US$ 7.07

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    Paperback. Condition: Good. Using an applied approach that focuses on market orientation, marketing strategy and market-based management, this book features coverage of the fundamental need for businesses to attract, satisfy and retain customers. It examines market-driven strategy, customer satisfaction and profitable growth. It emphasizes market-based management with a focus on the linkages between marketing strategy and profitability, cash flow and shareholder value.…

  • Language: English

    Published by Pearson Education (US), 1997

    0131064851 / 9780131064850

    • Softcover
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    Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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    Condition: Used - Very good

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    Paperback. Condition: Very Good. Using an applied approach that focuses on market orientation, marketing strategy and market-based management, this book features coverage of the fundamental need for businesses to attract, satisfy and retain customers. It examines market-driven strategy, customer satisfaction and profitable growth. It emphasizes market-based management with a focus on the linkages between marketing strategy and profitability, cash flow and shareholder value.…

  • Language: English

    Published by Prentice Hall College Div, 1996

    0131064851 / 9780131064850

    • Softcover

    Seller: BookHolders, Towson, MD, U.S.A.BookHolders

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    US$ 7.08

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    Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: First ] Publisher: Prentice Hall College Div Pub Date: 12/27/1996 Binding: Paperback Pages: 424 First edition.

  • Language: English

    Published by Thorsons 25/06/1992, 1992

    0722525591 / 9780722525593

    • Softcover

    Seller: Bahamut Media, Reading, United KingdomBahamut Media

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    Condition: Used - Very good

    US$ 4.65

    US$ 2.66 shipping 
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    Quantity: 2 available

    Paperback. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.

  • Language: English

    Published by Pearson Education (US), 2004

    0131469568 / 9780131469563

    • Softcover

    Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc

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    Condition: Used - Good

    US$ 7.84

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    Paperback. Condition: Good. For MBA level Marketing Management and/or Marketing Strategy courses, or a capstone undergraduate marketing course. Strategic, applied, and performance-oriented.  While most textbooks in this area stress concepts and theory, Market-Based Management, 4e,  incorporates a more strategic and applied approach.  External performance metrics of a business are emphasized and actual measurement tools are provided.  Its streamlined organization makes it ideal for courses in which outside cases and readings will be assigned.…

  • Language: English

    Published by Pearson Education (US), 2004

    0131469568 / 9780131469563

    • Softcover

    Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc

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    Condition: Used - Very good

    US$ 7.84

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    Paperback. Condition: Very Good. For MBA level Marketing Management and/or Marketing Strategy courses, or a capstone undergraduate marketing course. Strategic, applied, and performance-oriented.  While most textbooks in this area stress concepts and theory, Market-Based Management, 4e,  incorporates a more strategic and applied approach.  External performance metrics of a business are emphasized and actual measurement tools are provided.  Its streamlined organization makes it ideal for courses in which outside cases and readings will be assigned.…

  • Language: English

    Published by Prentice Hall College Div, 1996

    0131064851 / 9780131064850

    • Softcover
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    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Good

    US$ 7.94

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    Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by Pearson Education, Limited, 1996

    0131064851 / 9780131064850

    • Softcover
    • First Edition

    Seller: Better World Books: West, Reno, NV, U.S.A.Better World Books: West

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    Condition: Used - Very good

    US$ 8.04

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    Condition: Very Good. 1st Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by Pearson Education, Limited, 1996

    0131064851 / 9780131064850

    • Softcover
    • First Edition

    Seller: Better World Books: West, Reno, NV, U.S.A.Better World Books: West

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    Condition: Used - Good

    US$ 8.04

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    Condition: Good. 1st Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by McGraw-Hill/Irwin, 2006

    0073261548 / 9780073261546

    • Hardcover
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    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Very good

    US$ 8.32

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    Hardcover. Condition: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill/Irwin, 2006

    0073261548 / 9780073261546

    • Hardcover
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    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Very good

    US$ 8.32

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    Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by Prentice Hall, 2002

    013008218X / 9780130082183

    • Softcover

    Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books

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    Condition: Used - Good

    US$ 8.41

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    Condition: good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.

  • Language: English

    Published by Pearson College Div, 2008

    0132336537 / 9780132336536

    • Softcover

    Seller: HPB-Red, Dallas, TX, U.S.A.HPB-Red

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    Condition: Used - Fair

    US$ 5.00

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    paperback. Condition: Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority.

  • Language: English

    Published by Crossway Books, 2000

    089107757X / 9780891077572

    • Softcover

    Seller: HPB-Red, Dallas, TX, U.S.A.HPB-Red

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    Condition: Used - Good

    US$ 5.00

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    paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

  • Language: English

    Published by Pearson College Div, 2008

    0132336537 / 9780132336536

    • Softcover

    Seller: HPB-Red, Dallas, TX, U.S.A.HPB-Red

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    Condition: Used - Good

    US$ 5.00

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    paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

  • Language: English

    Published by Prentice Hall, 2002

    013008218X / 9780130082183

    • Softcover

    Seller: HPB-Red, Dallas, TX, U.S.A.HPB-Red

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    Condition: Used - Good

    US$ 5.17

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    paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.